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What $5B Consumer Transactions Taught Attain -- Brian Mandelbaum // Attain

What $5B Consumer Transactions Taught Attain -- Brian Mandelbaum // Attain

FromRebrand Podcast: Marketing Campaigns Explained by the Brand & Agency


What $5B Consumer Transactions Taught Attain -- Brian Mandelbaum // Attain

FromRebrand Podcast: Marketing Campaigns Explained by the Brand & Agency

ratings:
Length:
13 minutes
Released:
Jul 11, 2023
Format:
Podcast episode

Description

What will you give to know what consumers are going to purchase next? Consumers are more or less habitual, so it’s about understanding and getting intimate with a cohort of consumers to predict what drives a switch. What’s the strategy for investing in retail media? Find partners that have access to unique, relevant, and objective data and use that data to inform. Where does the data come from, and what are three surprising consumer insights from the last six months? Listen to Brian Mandelbaum, the CEO at Attain as he discusses consumer insights after 5 billion retail transactions. Show NotesConnect With: Brian Mandelbaum: Website // LinkedIn // TwitterThe Rebrand Podcast: Email // LinkedIn // TwitterI Hear Everything: IHearEverything.com // LinkedInSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Released:
Jul 11, 2023
Format:
Podcast episode

Titles in the series (100)

The Rebrand Podcast tells the stories of the world’s most impactful brand campaigns, as told by the Brands & Agencies who built them. In each episode, you’ll hear about the strategy, framework, launch, & lifecycle of a world-changing marketing campaign. Host: Scott Harkey – Founder of OH Partners – Ranked by AdWeek as a Top 10 Fastest Growing Agency in North America. OHpartners.comProducer: I Hear Everything. We connect brands & content creators with their target audience. iheareverything.com