Holly Weidman is an SEO Consultant for Female Business Owners and Bloggers!Find Holly:WebsiteInstagramFREE SEO Checklist for Your Blog1.  Holly cautions against knee-jerk reactions to Google updates and recommends waiting it out before making changes.To understand what content Google will display, study its results and understand the different presentations it offers (e.g. a YouTube video, a snippet, an organic link)."Infinite scrolling" keeps people on Google longer, making them more likely to click on a result.2.  Holly  suggests choosing five to seven topics for pillar posts to make Google see you as an authority on a topic.For blog posts, interlinking (aka internal links) is important for Google and headings should be included that help readers skim through the content easily.Tracking metrics is key to understanding if efforts are achieving desired goals.3. Metrics to track in Google Analytics and Search Console:Page Views, and SEO performance (organic traffic).Audit past content is to evaluate reader experience (images, headings, etc.) The Demand Gen FixB2B buyer behavior is changing and traditional lead generation tactics just don’t work...Listen on: Apple Podcasts   Spotify Career SlayImagine the impact we could have on society if everyone loved what they did.Listen on: Apple Podcasts   SpotifyIf you're looking for a unique, handcrafted way to spruce up your home or office, then Collage and Wood is the perfect place for you! We offer a range of beautiful wooden signs that are perfect for any occasion. Our talented team of artists will work with you to create a sign that perfectly suits your needs. So why wait? Visit Collage and Wood today!Support the showListen to the private podcast for just $10/mo: SEO Shorts helps you put a simple & *strong* SEO strategy in place, today!Be our (podcast) guest! Apply hereBook your SEO AuditB’s SEO Basics Checklistbrittanyherzberg.com / Instagram 10,000 Jasper words FREE!crystalwaddell.comGet the Show merch!