We are talking to  Sunny Logsdon all about using prelaunch strategies aligned with an SEO strategy!Sunny works with small business owners who don't have a background in marketing, but need help creating a strategic plan.Welcome to the Simple and Smart SEO Show!Share us with a friend!Apply for a $99 SEO Site Audit!Leave a text or voice note.1. SEO and Marketing should align with your customer's journey.The customer journey is the process of understanding where your customers were before they found you.The way that Sunny explains SEO to her clients is by having valuable content that your target customer needs.2.   Think about how you can help your clients before they even know they need you.For customers who are in the pre-awareness stage, it's helpful to provide valuable content that answers questions they may have.Consider what other struggles they might be dealing with in their life.Provide next steps for people to take after consuming your content.3. Listen to your clients to understand their different needs.Pay attention to the common traits and needs are of your audience segments in order to better serve them.Shift focus from general products to more specific solutions as you receive feedback from customers.Join Sunny's 2023 content planning challenge (link coming soon!)In the meantime, connect with Sunny:LinkedIn InstaFacebookIf you're looking for a unique, handcrafted way to spruce up your home or office, then Collage and Wood is the perfect place for you! We offer a range of beautiful wooden signs that are perfect for any occasion. Our talented team of artists will work with you to create a sign that perfectly suits your needs. So why wait? Visit Collage and Wood today!Support the showJoin the private podcast—SEO ShortsBe our (podcast) guest! Apply hereB’s One-Stop SEO cheat sheetbrittanyherzberg.com / Instagram 10,000 Jasper words FREE!crystalwaddell.comGet the Show merch!