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AMZPPC 88: How to Get Over 100% Conversion Rates with Sponsored Display Ads

AMZPPC 88: How to Get Over 100% Conversion Rates with Sponsored Display Ads

FromThe PPC Den: Amazon PPC Advertising Mastery


AMZPPC 88: How to Get Over 100% Conversion Rates with Sponsored Display Ads

FromThe PPC Den: Amazon PPC Advertising Mastery

ratings:
Length:
34 minutes
Released:
Jul 29, 2020
Format:
Podcast episode

Description

We have seen something truly mind-boggling since April of this year. Conversion rates for Amazon’s Sponsored Display ads are skyrocketing. For some sellers, the conversion rate is over 100%!
Is that even possible?
On today’s episode, Mike and Stephen breakdown how conversion rates are calculated for Sponsored Display ads and show you what Amazon isn’t telling you.
We’ll see you in the Badger Den!
Episode Highlights:

1:10 Intro

5:10 A recent trend with Sponsored Display ads

7:00 How conversion rates work

11:20 Targeting types for Sponsored Display ads

15:30 Sponsored Display conversions

17:30 The big problem with conversions in Sponsored Display ads

30:40 What we’d like to see and closing thoughts


Links & Resources

All our episodes and show notes are available at https://www.adbadger.com/podcast
Join the waitlist for the launch of Ad Badger App’s version 2


Have a question or suggestion for the show? Leave a Voicemail: adbadger.com/voicemail or 833-BADGERZ
Podcast edited by Pedro Moreno

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Send in a voice message: https://anchor.fm/theppcden/message
Released:
Jul 29, 2020
Format:
Podcast episode

Titles in the series (100)

The world's first Amazon advertising podcast-- hosted by Ad Badger. Here we discuss the ins and outs of Amazon PPC, including tips and tricks to help optimize your ad campaigns. Whether you're a die-hard PPC fanatic or an Amazon seller looking for an edge, this podcast is for you!