The future of paid traffic is reliant on more than just traffic—the future of paid traffic is looking at your conversion metrics all the way through the entirety of your funnel. In this episode, Ralph talks about what to do after the click to ensure your business flourishes in the years to come, and you can expect to learn more about the conversion aspect of paid traffic in upcoming Perpetual Traffic episodes. RESOURCES MENTIONED IN THIS ARTICLE Betty Rocker Wistia Agency Accelerator Free Training Episode 01: The Future of Paid Traffic Episode 02: Acquiring Customers One Pixel at a Time Episode 03: Facebook Video Ad Game Plan Traffic and Conversion Summit Manuel Suárez Coaching (Coupon Code: PODCAST) Ad World Conference 2020 Thanks for joining us this week. Want to subscribe to Perpetual Traffic? Connect with us on Apple Podcasts and leave us a review. Apple Podcast not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com.