Offers are the most important thing in any of your campaigns. Having incredible offers can change your eCommerce business.In this episode, Jordan West shares some important tips on how to make viral offers and the key elements included in a viral offer. Listen and learn in this episode!Key takeaways from this episode:Focus on a specific product. Coming up with an offer is not a brand thing. It could be a bundle but it has to be a specific product that you’re focusing on. Items in an offer must have relevance to your audience, scarcity as a reason to purchase now, create a transformation in your customer, and appeal to a specific audience. Test at least 10 new offers a month. That’s one offer every 3 days.To test your offers, look at top-of-the-funnel metrics first and work your way down the funnel. See what works and what you need to improve.Get 5 Offers for 2 Products (10 in total) along with 10 highly engaging tried and true creatives, 30 captivating headlines, descriptions, and ad texts sent to you for only $99. Go to https://www.upgrowthcommerce.com/offer and order now - this offer is only available for a limited time.Get the latest strategies, tips, and case studies sent to you weekly by signing up for the free Secrets to Scaling Newsletter. Also, get first access to our Founder-Only Slack channel, our CMO Dashboard to plan out your marketing efforts and so. much. more.‘Join the Beta:https://www.secrets.upgrowthcommerce.com/This month's sponsor is twik: your personal shopper prediction expert.As the world's only one-click autonomous personalization engine, twik reorganizes product collections and navigation for each user. No Code, No setup & No maintenance is required.Visit twik.io to learn how you too can boost conversion rates & store revenue. Promo Code: 'UPGROWTH'After adding the app, go to twik's 'Settings' tab and 'UPGROWTH' as a coupon. This will extend your trial period with 30 more days of unlimited usage. This offer is only available to the first 500 listeners redeeming the coupon.We love our podcast community and listeners so much that we have decided to offer a free eCommerce Growth Plan for your brand! To learn more and how we can help, click here: upgrowthcommerce.com/grow Join our community and connect with other eCommerce brand owners and marketers! https://www.facebook.com/groups/secretstoscalingpodcast