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Ep 538: Leverage Giveaways - The New Way with Jordan West

Ep 538: Leverage Giveaways - The New Way with Jordan West

FromSecrets To Scaling Your Ecommerce Brand


Ep 538: Leverage Giveaways - The New Way with Jordan West

FromSecrets To Scaling Your Ecommerce Brand

ratings:
Length:
11 minutes
Released:
Mar 22, 2024
Format:
Podcast episode

Description

Insights on various promotion strategies including organic sharing across social platforms, utilizing email and SMS lists for re-engagement, exploring partnerships with other brands, and leveraging paid ads, especially video ads, for maximum impact.In this episode, Jordan West discusses a powerful strategy for running giveaways using a tool called King Sumo. He reveals how this strategy can lead to going viral, gaining new subscribers and followers, and driving incredible results. Jordan takes you through the step-by-step process, sharing practical tips on how to set up and promote your giveaways to achieve maximum impact. Listen and learn in this episode!Key takeaways from this episode:Giveaways using King Sumo can help go viral and attract a significant number of new subscribers and followers.It's important to configure all integrations in the backend before starting a new giveaway.Duration for giveaways should be at least 2-3 weeks, and the prize offered should be substantial to attract attention and engagement.Collecting entries should ideally include asking for name, email, and phone number with consent and GDPR compliance.Organic promotion strategies involve sharing the giveaway on social media, reengaging with email and SMS lists, and potentially partnering with another brand for cross-promotion.Paid ads, especially video ads, can be highly effective for promoting the giveaway.Post-giveaway analysis is recommended to gather insights into the giveaway's performance and impact.Recommended Tools/App:KingSumo: https://kingsumo.com/ Facebook Pixel: https://www.facebook.com/business/tools/meta-pixel/ Zapier: https://zapier.com/ Klaviyo: https://www.klaviyo.com/ Chat GPT: https://chat.openai.com/  SendLane: https://www.sendlane.com/ Growth Plan: www.upgrowthcommerce.com/growMillion Dollar Offers: www.upgrowthcommerce.com/growThis episode’s sponsor is Finale Inventory- the ultimate solution for accurate and efficient inventory management. Trusted by thousands of brands, Finale offers seamless integrations with over 80 sales channels and platforms. With customizable workflows and reporting features, Finale empowers you to streamline operations and scale your business with ease, preventing overselling and maximizing profitability. Whether you're juggling multiple platforms, expanding your product range or just looking for a way to reduce operational chaos, Finale has the tools you need to succeed. Step into the future of e-commerce with Finale Inventory. Learn more here: Finale Inventory
Released:
Mar 22, 2024
Format:
Podcast episode

Titles in the series (100)

Are you an entrepreneur or ecommerce store owner looking to scale your business? Then join ecommerce marketing experts Jordan West and Sean Lang as they reveal what’s working in online marketing today to scale your business. Twice a week they walk you through what’s working in paid ads and talk to successful ecommerce business owners that have scaled their businesses to 7 figures and beyond. Learn from gurus in paid traffic on Facebook ads, YouTube ads, Google Adwords (now Google Ads), Google Shopping, Bing Ads, Bing Shopping Ads, retargeting, Instagram Ads, LinkedIn ads, Google Analytics, landing pages and more. We talk about how to write good ad copy, create banner ads that sell, which creative works for which ad platform and more. We talk about everything that is working right now (and not working) to help you scale your business so you know exactly what your next year of online sales is going to look like. Once you nail paid advertising it is like a faucet that you can turn on and off at will. Let’s show you how to build the paid traffic faucet!