Irrespective of whether you are an owner who would like changes in your organization or a leader trying to convince the owners or boards for transformational changes, the journey of change is lonely. You might come across super enthusiastic collaborators who will lose interest if they don't see an immediate return. You might also come across several detractors who will take every effort to shut you down. The change requires a deep understanding of the mindset and what drives people to identify the right team to lead the change initiatives.In today's episode, we have our guest, Laura Goodrich, who discusses how and where to begin the journey of change, especially if you have been facing resistance from your team. She also describes how to identify the initial champions and build the right team to take accountability to lead the change and not be discouraged by detractors. Finally, she discusses strategies to lead change in various organizations, including where the team may be facing resistance from the owner or vice versa. For more information on growth strategies for SMBs using ERP and digital transformation, visit our community at wbs.rocks or elevatiq.com. To ensure that you never miss an episode of the WBS podcast, subscribe on your favorite podcasting platform.