Anyone can slap up a Facebook page or a website and proclaim themselves an expert these days, even when it comes to tax marketing ideas.   And we're getting to the point at which we're all getting expert fatigue.   So instead of bringing you some flashy new guru in the space, I'm launching a new ongoing series in which we peek behind the curtains together at real experts.   George Bernard Shaw once said: those who can't do, teach.   And our TaxProMarketer client, Andy Frye ... he walks the walk. He leads his family's multi-location tax practice, and has been a member of our agency client family now for a few tax seasons.   We've seen his traffic, revenue, and profits SURGE over that time as we have implemented our tax marketing ideas on his behalf ... and we interviewed him recently to talk about exactly what he and his family do that makes their tax practice so special.   He's a real expert because he's doing the thing, and not trying to pump up his platform and build a following.   But he's building one, because he has a heart to serve, and he's actually a great teacher.   This won't just be "story time".   On this podcast, you'll discover …   + What Andy and his team are working on RIGHT NOW to prepare for the upcoming tax season (yes, even now)   + How he and his family built a decades-long practice with a reputation for serving, and phenomenal growth   + What specific tax marketing ideas and leadership strategies Andy has used to build his practice to a multi-location, thriving enterprise, with healthy revenue and profits ... while still being able to take all the time off he needs