66 min listen
238 - Make Your Current Marketing Dollars Work Harder | Demand Gen Live S2 x65
238 - Make Your Current Marketing Dollars Work Harder | Demand Gen Live S2 x65
ratings:
Length:
52 minutes
Released:
Jan 19, 2022
Format:
Podcast episode
Description
Leveling up a marketing strategy that performs starts with looking at what isn't working currently. A lot of companies want to add, add, add; but the current isn't optimized to work yet. Before you decide to add an advocacy program on LinkedIn, or any other organic marketing strategy, go back into where you are spending your money and see where it can be cut or reallocated to work better. In this episode, Chris talks about how to evaluate what's working, what isn't, and how to move forward.
Thanks to our friends at Hatch for producing this episode. Get unlimited podcast editing at usehatch.fm.
Thanks to our friends at Hatch for producing this episode. Get unlimited podcast editing at usehatch.fm.
Released:
Jan 19, 2022
Format:
Podcast episode
Titles in the series (100)
2 - Awareness Channels vs. Intent Channels | Demand Gen Live S1 x02 by B2B Revenue Vitals