81 min listen
171 - Why Optimizing For Leads Drives The Wrong Behaviors | Live Consulting Session
171 - Why Optimizing For Leads Drives The Wrong Behaviors | Live Consulting Session
ratings:
Length:
51 minutes
Released:
Jul 25, 2021
Format:
Podcast episode
Description
Chris hosted another live consulting session last week with an early-stage SaaS company. He walked through their overall strategy and made recommendations throughout, touching on customer research, their media plan across various channels, organic content strategy, and why optimizing for leads drives the wrong behaviors. He broke down their current strategy and provided deep and tactical recommendations to help them level up their marketing.
Thanks to our friends at Hatch for producing this episode. Get unlimited podcast editing at usehatch.fm.
Thanks to our friends at Hatch for producing this episode. Get unlimited podcast editing at usehatch.fm.
Released:
Jul 25, 2021
Format:
Podcast episode
Titles in the series (100)
1 - B2B Demand Generation | Demand Gen Live S1 x01 by B2B Revenue Vitals