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115 - Running Experiments to Identify New Growth Levers | Demand Gen Live S2 x23

115 - Running Experiments to Identify New Growth Levers | Demand Gen Live S2 x23

FromB2B Revenue Vitals


115 - Running Experiments to Identify New Growth Levers | Demand Gen Live S2 x23

FromB2B Revenue Vitals

ratings:
Length:
81 minutes
Released:
Mar 10, 2021
Format:
Podcast episode

Description

This week on Demand Gen Live, Chris and Megan covered a timely topic: why the removal of third-party cookies gives strong marketers an advantage. Additionally, they talked about the notion that it’s not always an either/or for organic or paid, it’s both. Chris also shared his thoughts on stacking growth by running experiments as a means of identifying new growth levers. As always, they took questions from the audience throughout the show.

We're nearing the year anniversary of Demand Gen Live and would love to hear any success stories from listeners putting the tactics they learned from the Demand Gen Live series into action. Submit any success stories to DGL@refinelabs.com
Released:
Mar 10, 2021
Format:
Podcast episode

Titles in the series (100)

Welcome to the State of Demand Gen. On this podcast you’ll find innovative strategy, advice and tangible tactics that work best TODAY from marketers that are actually doing it. The content is a mix of our #DemandGenLive episodes, along with interviews & fireside chats with B2B tech industry experts.