**This episode is brought to you by Ordergroove**   “Find other entrepreneurs that are willing to talk to you,” advises Lindsey in part 2. Lindsey Martin, Founder and CEO of Kiramoon, shares that her products are vegan, gluten-free, fragrance-free, and cruelty-free.   She mentions that the brand's customers are millennials and Gen Z's. According to her, surrounding yourself with people who are smart as well as generous is essential. Her brand not only preaches joy but also has a community giving program.   Lindsey recommends newcomers to start with their Silky Rinse Cleanser and Moon Globes. In the future, Kiramoon will also be developing fun and exciting functional tools and accessories. Here she discusses:   * Kiramoon's incredible formula * Their customer base * Advice for other entrepreneurs * Concept of plus equal minus * Skincare products and tools * What is coming next at Kiramoon * Message for customers   Join Ramon Vela and Lindsey Martin as they break down the inside story on The Story of a Brand.   For more on Kiramoon, visit: https://www.kiramoon.com/    Subscribe and Listen to the podcast on all major apps. Simply search for “The Story of a Brand.” Click here to listen on Apple Podcast or Spotify.   *   This episode is brought to you by Ordergroove.   It’s time to let your customers enjoy the products they love without the friction of reordering...   That’s why innovative brands like Peet’s Coffee and Il Makiage rely on Ordergroove’s subscription solution to build long-lasting relationships that drive recurring revenue.   From enrollment incentives to churn-fighting AI, Ordergroove gives your business the tools it needs to be a subscription success story.   Book a demo today and receive 2-months off your contract. Visit https://www.ordergroove.com/story/