In this first part of this Feature, we hear from Sunny S. Chadha and Seema Bansal, co-founders of Venus ET Fleur.  Venus ET Fleur is a luxury floral brand that carved its way into the world of flowers. It started when Seema and Sunny were first dating. Sunny tried sending a beautiful bouquet to Seema, but the florist sent her wilted and ugly flowers. The pair realized that something needed to be done about this for consumers, and that’s how Venus ET Fleur started. Both came from a background of working in family businesses and doing a lot of different roles. As their relationship continued, so did the business. They keep revisiting the idea of trust between one another in the business. In Part 1, we hear about the co-founders’ relationship, how it all started, and how they built their business.   Join us while Ramon Vela interviews Seema and Sunny for The Story of a Brand, and listen to them share the inside story. For more on Venus ET Fleur, visit: https://www.venusetfleur.com/     *   This episode and our entire podcast are brought to you by ATTN Agency. ATTN Agency is a full-funnel growth and performance digital marketing agency with proven strategies to scale and optimize direct to consumer brands through tactical media buying, data-driven analysis, and unrivaled creative services.   If you are looking back on this year wondering what went wrong or what could have gone better or start putting together your game plan for 2021, I have one piece of advice; you need to talk to the strategists at ATTN Agency. I’ve interviewed several of their clients, and I can say that they are the best in the business. ATTN represents some of the fastest-growing direct to consumer brands, delivering month over month results. Go to https://www.attnagency.com/storyofabrand/ for a comprehensive, no-obligation, 14 point audit of your social, search, shopping, email, and SMS channels.   *   This episode is also brought to you by CartText - https://carttext.com/