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136: High-value writing for high-profile prospects with Jessica Mehring

136: High-value writing for high-profile prospects with Jessica Mehring

FromWorking Without Pants - Creative Entrepreneurship


136: High-value writing for high-profile prospects with Jessica Mehring

FromWorking Without Pants - Creative Entrepreneurship

ratings:
Length:
35 minutes
Released:
Jul 24, 2019
Format:
Podcast episode

Description

On this episode, I speak with Jessica Mehring, CEO and Senior Copywriter at Horizon Peak Consulting, a content marketing agency that produces very technical and difficult work for companies focused on enterprise sales.   Jessica started her copywriting career in the corporate world, and though she was good at what she did, she eventually hit a plateau, so she took the necessary steps to discovering exactly what her niche was. She is now an expert at what she does and has very high standards for her team and for the work her business provides to huge-brand clients.   Horizon Peak Consulting offers each client a high level of trust and very high-quality work. Right off the bat, companies can see measurable results on her website, and with Jessica focusing on the end-customer, putting in the research needed and above-and-beyond efforts needed to be able to write superior quality content, she can help her clients hit their targeted goals and KPIs.   Listen to this week’s episode to hear how far Jessica has come in her career, as well as the specifics on Jessica’s detailed onboarding process and how she sets expectations from the get-go. 
Released:
Jul 24, 2019
Format:
Podcast episode

Titles in the series (100)

On the Working Without Pants podcast I bring you the inspiring stories of agency owners and consultants. I dive deep to uncover the secrets of their success. We talk about how they got started, what led to their success, and how they maintained a life / work balance along the way. I often also talk about business development strategies for these agencies and what is working for them. Many of your listeners include individuals who run software development agencies, digital marketing agencies, design firms, consulting companies, video production agencies, freelancers, consultants and many more. Topics we cover are b2b sales, winning new clients, lead generation, sales process, growth tactics, million dollar consulting, outreach, outbound sales, thought leadership, positioning and much more. And as always, I keep the show fun and record episodes without pants!