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203: Why We Are Happy about LinkedIn’s Limits with Isaac Marsh

203: Why We Are Happy about LinkedIn’s Limits with Isaac Marsh

FromWorking Without Pants - Creative Entrepreneurship


203: Why We Are Happy about LinkedIn’s Limits with Isaac Marsh

FromWorking Without Pants - Creative Entrepreneurship

ratings:
Length:
22 minutes
Released:
Aug 10, 2021
Format:
Podcast episode

Description

If you’ve been a user of LinkedIn over the years, you’ve probably witnessed the shift from it being a very relationship-focused platform, to one where your inbox is filled with spammy messages and connection requests. For these reasons, LinkedIn has reduced the number of connection requests you can send from 2,500 per month to 100 per week. This is bad news for those that spray-and-pray connection requests, but it's extremely beneficial for those that already focus on quality outbound efforts. In this episode of the Working Without Pants podcast, I sit down with Isaac Marsh, Partner at Lead Cookie, to discuss these changes and explore why hand-qualifying leads and boosting the quality of your outbound efforts is necessary for success when prospecting on LinkedIn. We describe why these changes force you to respect your prospects’ time and how the reduction in “noise” is creating better engagement with outreach efforts. We also talk about how focusing on quality with outbound ultimately saves you time, generates leads that you can actually close, and disqualifies bad leads before you waste time hopping on a call with them. For the sustainability of the platform, we think this is the right move for LinkedIn and look forward to the benefits it will bring.   Want to work with me as an advisor? Visit jake-jorgovan.com/coaching   Resources: https://www.vidyard.com/podcast/nopants/ https://www.leadcookie.com/ https://contentallies.com/
Released:
Aug 10, 2021
Format:
Podcast episode

Titles in the series (100)

On the Working Without Pants podcast I bring you the inspiring stories of agency owners and consultants. I dive deep to uncover the secrets of their success. We talk about how they got started, what led to their success, and how they maintained a life / work balance along the way. I often also talk about business development strategies for these agencies and what is working for them. Many of your listeners include individuals who run software development agencies, digital marketing agencies, design firms, consulting companies, video production agencies, freelancers, consultants and many more. Topics we cover are b2b sales, winning new clients, lead generation, sales process, growth tactics, million dollar consulting, outreach, outbound sales, thought leadership, positioning and much more. And as always, I keep the show fun and record episodes without pants!