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    Trust Signals
    Trust Signals
    Trust Signals
    Audiobook6 hours

    Trust Signals

    Written by Scott Baradell

    Narrated by Jay Aaseng

    ()

    About this audiobook

    What is a trust signal?
    Let’s say you’re interested in a book you aren’t familiar with—this book, for example.
    Before you buy it, you wonder, “Can I trust this author?” Can you trust that their book will be worth your money and your time?
    The author, in turn, tries to prove their trustworthiness in a number of ways:
    An accomplished and relevant biography
    Glowing praise from well-known people on the cover
    Five-star reviews on Amazon
    Acclaim on social media by people you follow
    Coverage in news media outlets you know and respect
    These are examples of trust signals, the points of evidence that individuals, companies, and brands use to win one another’s trust.
    Mastering these signals is the single best way to build, grow, and protect your brand in today’s post-truth world—where trust is the most precious commodity of all.
    LanguageEnglish
    PublisherLioncrest Publishing
    Release dateNov 10, 2022
    ISBN9781544536620
    Trust Signals

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