Smart, narrow positioning is the key to success for anyone who sells their services. Who is your best customer? What kind of work do you want to be famous for? The world-class positioning expert Philip Morgan gives away a ton of actionable advice on this topic. You'll learn how to stop being a generalist, quit the pricing game, and become a successful specialist by employing your best talent.
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Show Notes

The Positioning Manual for Technical Firms — Philip's book
Positioning Accelerator Program
Double Your Freelancing Academy — a 7-month program where Philip is participating as an expert
Philip Morgan Consulting
Sign up for Philip's free positioning crash course

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