68 min listen
Podcasting Playbook - Shannon Martin - Hard Corps Marketing Show - Episode #275
Podcasting Playbook - Shannon Martin - Hard Corps Marketing Show - Episode #275
ratings:
Length:
61 minutes
Released:
Mar 3, 2022
Format:
Podcast episode
Description
There’s no better way to learn about starting your own podcast than from the expert herself, Shannon Martin! Shannon is here with us this episode to tell you that it’s not too late to start your own podcast, and what you can do to figure out how it can benefit you. Everything from your gaining an audience all the way to seeing the benefits of having your own podcast, directly and indirectly. If you’re looking to start a podcast of your own then this is the episode to check out!
Busted Myths:
It’s not too late to start your own podcast today.
Takeaways
Today there are over two million podcasts, but there are over 600 million blogs so it is definitely not too late to start your own podcast.
Gaining an audience from your podcast is great, but the guest is really where the focus should be.
With a growing number of podcasts, there is also an increase in listeners who are looking for podcasts with a similar theme.
For a business their focus shouldn’t be centered around gaining revenue from advertisements, but instead they can grow even larger through the connections they make.
If you’re a guest on a podcast it could lead to even more connections outside from just the host.
As a host you can grow your amount of connections from your guest, if they share it with others that they know are interested in the same topic or making a deal then that increases your number of guests.
The majority of the revenue that a business can expect to make from their podcast will come indirectly from it, such as the deals they could make from a potential client being a guest on their show.
Quote of the Show:
“It's not that you're fighting for a piece of the pie and that there's more people fighting for that pie its that the pie is bigger because the amount of listeners listening to people, listening to podcasts and listening more regularly has also increased, significantly” - Shannon Martin
Links
Twitter: https://twitter.com/AgingWisely
LinkedIn: linkedin.com/in/shannonmartinwrites
Website: podbean.com
Ways to Tune In
Apple Podcasts: https://podcasts.apple.com/us/podcast/the-hard-corps-marketing-show/id1338838763
Amazon Music/Audible: https://music.amazon.com/podcasts/37228621-2f9c-4905-a223-1844effb49dd
Spotify: https://open.spotify.com/show/1vVLpNI1LssMTiL6Kdsamn
Stitcher: https://www.stitcher.com/podcast/the-hard-corps-marketing-show
Google Podcasts: https://play.google.com/music/m/Im7mytmu2wa2mekhoeixlja5hpe?t=The_Hard_Corps_Marketing_Show
YouTube: https://youtu.be/NXXFZ4UFS34
Busted Myths:
It’s not too late to start your own podcast today.
Takeaways
Today there are over two million podcasts, but there are over 600 million blogs so it is definitely not too late to start your own podcast.
Gaining an audience from your podcast is great, but the guest is really where the focus should be.
With a growing number of podcasts, there is also an increase in listeners who are looking for podcasts with a similar theme.
For a business their focus shouldn’t be centered around gaining revenue from advertisements, but instead they can grow even larger through the connections they make.
If you’re a guest on a podcast it could lead to even more connections outside from just the host.
As a host you can grow your amount of connections from your guest, if they share it with others that they know are interested in the same topic or making a deal then that increases your number of guests.
The majority of the revenue that a business can expect to make from their podcast will come indirectly from it, such as the deals they could make from a potential client being a guest on their show.
Quote of the Show:
“It's not that you're fighting for a piece of the pie and that there's more people fighting for that pie its that the pie is bigger because the amount of listeners listening to people, listening to podcasts and listening more regularly has also increased, significantly” - Shannon Martin
Links
Twitter: https://twitter.com/AgingWisely
LinkedIn: linkedin.com/in/shannonmartinwrites
Website: podbean.com
Ways to Tune In
Apple Podcasts: https://podcasts.apple.com/us/podcast/the-hard-corps-marketing-show/id1338838763
Amazon Music/Audible: https://music.amazon.com/podcasts/37228621-2f9c-4905-a223-1844effb49dd
Spotify: https://open.spotify.com/show/1vVLpNI1LssMTiL6Kdsamn
Stitcher: https://www.stitcher.com/podcast/the-hard-corps-marketing-show
Google Podcasts: https://play.google.com/music/m/Im7mytmu2wa2mekhoeixlja5hpe?t=The_Hard_Corps_Marketing_Show
YouTube: https://youtu.be/NXXFZ4UFS34
Released:
Mar 3, 2022
Format:
Podcast episode
Titles in the series (100)
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