24 min listen
A Seamless Sales/Marketing Approach to Drive Pipeline and Bookings
A Seamless Sales/Marketing Approach to Drive Pipeline and Bookings
ratings:
Length:
17 minutes
Released:
Mar 21, 2024
Format:
Podcast episode
Description
This week's show is entitled, "A Seamless Sales/Marketing Approach to Drive Pipeline and Bookings" and my guest is Mike Finnell, Vice President of Demand Generation at Iterable.
Tune in to Learn About:
The importance of intentionally building in cross-functional rigor at the organization to help pipeline production and velocity.
Why you must test and innovate to avoid becoming outdated in the current market.
How and why to create a culture of vulnerability, acceptance, patience, and trust within the team.
Watch the video, listen in below and/or read the transcript on the Heinz Marketing blog.
Matt interviews the best and brightest minds in sales and Marketing. If you would like to be a guest on Sales Pipeline Radio send an email to Sheena@heinzmarketing.com.
Released:
Mar 21, 2024
Format:
Podcast episode
Titles in the series (100)
Change management for sales – staying agile and productive amidst a rapidly-shifting selling environment: We have a great author, Rick Cheatham a co-author of the new book – Selling Vision: The X-XY-Y Formula for Driving Results by Selling Change. Rick Cheatham leads the US Sales Practice for BTS. He works with clients such as Google, Salesforce.com, ... by Sales Pipeline Radio