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A Seamless Sales/Marketing Approach to Drive Pipeline and Bookings

A Seamless Sales/Marketing Approach to Drive Pipeline and Bookings

FromSales Pipeline Radio


A Seamless Sales/Marketing Approach to Drive Pipeline and Bookings

FromSales Pipeline Radio

ratings:
Length:
17 minutes
Released:
Mar 21, 2024
Format:
Podcast episode

Description


This week's show is entitled, "A Seamless Sales/Marketing Approach to Drive Pipeline and Bookings" and my guest is Mike Finnell, Vice President of Demand Generation at Iterable.
Tune in to Learn About:
The importance of intentionally building in cross-functional rigor at the organization to help pipeline production and velocity.
Why you must test and innovate to avoid becoming outdated in the current market.
How and why to create a culture of vulnerability, acceptance, patience, and trust within the team.

Watch the video, listen in below and/or read the transcript on the Heinz Marketing blog. 


Matt interviews the best and brightest minds in sales and Marketing.  If you would like to be a guest on Sales Pipeline Radio send an email to Sheena@heinzmarketing.com.


 
Released:
Mar 21, 2024
Format:
Podcast episode

Titles in the series (100)

We feature the brightest minds in B2B sales and marketing, sharing secrets to driving greater volume, velocity and conversion of sales pipelines in any industry. We cover the entire pipeline– demand generation, lead management, sales effectiveness, technology and more– all focused on helping you find, manage and win more business.