Believing in your service/product but watching your sales effort fall flat…Talk about frustration, right? Today George is joined by Cienna Kopischke, a Christian Visibility and sales business coach, to dive into a game-changing approach to selling: Shifting the focus from product features to showcasing the life-altering benefits. Cienna shares her journey from overcoming personal challenges to crafting a sales strategy rooted in empathy and transformation. Grab your earbuds and tune in to learn how to…Sell transformations and highlight how you change your customers’ lives.Lead with value and emphasize the tangible benefits.Implement efficient systems and streamline operations for better productivityTransforming your sales approach isn’t as tricky as it seems. Cienna’s advice will give you actionable insights that will empower you to sell with heart, lead with value, and streamline your business for success.—We weren’t meant to do this alone… Whether it be business, relationships, or life. This is why this is an invitation for you…to join us inside the Relationships Beat Algorithms Alliance!!!Click here for a summary of the Alliance because if you're coming here into the show notes, there's a good chance you already know! ;)—Discover the transformative power with one of George’s top 10 books "Stillness Is the Key" by Ryan Holiday. In our fast-paced world, this book serves as a personal guide to navigating life's chaos, finding meaning, and achieving excellence. Shop here ?—Questions or comments about the episode? I’d love to hear from you! Send me a DM over on Instagram @itsgeorgebryant or pop on over to our free Facebook community, Relationship Beat Algorithms.—What do we talk about in this episode?00:00 Introduction and Setting the Stage03:02 The Power of Transformation in Marketing05:40 The Journey to Financial Freedom07:24 The Importance of Selling with Value18:20 The Role of Systems in Business Success22:55 The Art of Selling Transformation, Not Products29:47 Leading with Value: A Conversation on Authenticity30:40 The Power of Generosity in Business31:06 Faith and Business: A Unique Perspective32:16 The Importance of Giving Away Knowledge33:08 Creating Your Ideal Client: A New Approach35:46 The Role of Authenticity in Business Success38:13 The Power of Consistency and Persistence45:30 The Impact of Consumption on Creation53:21 Final Thoughts: The Heart of Business