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Ep 502: Surviving 2024 - The Hiring Moves You Must Make with Joel MacPherson, TrueOps

Ep 502: Surviving 2024 - The Hiring Moves You Must Make with Joel MacPherson, TrueOps

FromSecrets To Scaling Your Ecommerce Brand


Ep 502: Surviving 2024 - The Hiring Moves You Must Make with Joel MacPherson, TrueOps

FromSecrets To Scaling Your Ecommerce Brand

ratings:
Length:
31 minutes
Released:
Nov 21, 2023
Format:
Podcast episode

Description

Explore the crucial art of recruiting top talent so that you can build an unstoppable team. It's all about finding the perfect fit for specific tasks and the value they bring.In this episode, Jordan West and Joel MacPherson, Co-Founder of True Ops share the challenges of hiring and scaling teams, emphasizing the need for talent density and a proper qualifying process. They also shared valuable insights on hiring locally or internationally, especially in Argentina and the Philippines. Listen and learn in this episode!Key takeaways from this episode:Focus on building a hiring process that identifies the right talent for your business.Consider outsourcing or hiring internationally based on specific role requirements.Stay updated on big companies setting up in certain locations for hiring and cultural alignment opportunities.Take advantage of currency differences in hiring decisions to gain a competitive advantage.Break down the organization into manageable chunks and establish internal checks for accountability.Identify areas of the business with a clear return on investment when making the first hire.Recommended App/Tool:Breezy HR: https://breezy.hr/Bryq: https://www.bryq.com/Test Gorilla: https://www.testgorilla.com/Superpowered: https://superpowered.me/Airtable: https://www.airtable.com/Sandler: https://www.sandler.com/Recommended Book/Podcast:Spin Selling: https://www.amazon.com/SPIN-Selling-Neil-Rackham/dp/0070511136Today’s Guest:Joel MacPherson, Co-Founder of TrueOps, is a firm believer in breaking the rules and finding unconventional approaches to success. He values the principle of minimizing management overhead and maximizing individual contributions. Connect and learn more about Joel and TrueOps:Website: https://www.trueops.ai/LinkedIn: https://www.linkedin.com/in/joel-macpherson-cpa/Improve your gross margins by up to 40%! Why Portless? Direct Shipping: From China to customers in just 6-8 days Domestic Feel: Custom packaging, local tracking from carriers Cost-Effective: Slash those cargo shipping and customs fees Cash Flow Positive: No more tied-up cash flow in inventory. Relieve yourself of frozen cash within a couple of days. Be Q4 Ready! Check out Portless for seamless fulfillment solutions, free sample product here: https://bit.ly/3SzOi0Z Get 5 Offers for 2 Products (10 in total) along with 10 highly engaging tried and true creatives, 30 captivating headlines, descriptions, and ad texts sent to you for only $99. Go to https://www.upgrowthcommerce.com/offer and order now - this offer is only available for a limited time.We love our podcast community and listeners so much that we have decided to offer a free eCommerce Growth Plan for your brand! To learn more and how we can help, click here: upgrowthcommerce.com/grow Join our community and connect with other eCommerce brand owners and marketers! https://www.facebook.com/groups/secretstoscalingpodcast
Released:
Nov 21, 2023
Format:
Podcast episode

Titles in the series (100)

Are you an entrepreneur or ecommerce store owner looking to scale your business? Then join ecommerce marketing experts Jordan West and Sean Lang as they reveal what’s working in online marketing today to scale your business. Twice a week they walk you through what’s working in paid ads and talk to successful ecommerce business owners that have scaled their businesses to 7 figures and beyond. Learn from gurus in paid traffic on Facebook ads, YouTube ads, Google Adwords (now Google Ads), Google Shopping, Bing Ads, Bing Shopping Ads, retargeting, Instagram Ads, LinkedIn ads, Google Analytics, landing pages and more. We talk about how to write good ad copy, create banner ads that sell, which creative works for which ad platform and more. We talk about everything that is working right now (and not working) to help you scale your business so you know exactly what your next year of online sales is going to look like. Once you nail paid advertising it is like a faucet that you can turn on and off at will. Let’s show you how to build the paid traffic faucet!