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Leveraging Thought Leadership | Rita McGrath | 168

Leveraging Thought Leadership | Rita McGrath | 168

FromLeveraging Thought Leadership


Leveraging Thought Leadership | Rita McGrath | 168

FromLeveraging Thought Leadership

ratings:
Length:
22 minutes
Released:
Nov 7, 2019
Format:
Podcast episode

Description

Being a woman in the Thought Leader space can introduce unique challenges that can be difficult to navigate.  Can being part of a minority group also present unique opportunities? Our guest Rita McGrath is the best selling author of Seeing Around Corners, a sought out speaker, a professor at Columbia Business School and leader for innovation and growth in times of uncertainty. Rita joins us for an insightful conversation around being a female author and speaker.  She shares her personal experience co-authoring and avoiding getting stuck in the role of women's leadership when her knowledge and content works corporate leaders regardless of gender. If you don't want to get mislabeled you'll need a clear brand.  Check out our tips for building a solid personal brand.
Released:
Nov 7, 2019
Format:
Podcast episode

Titles in the series (100)

Join Peter Winick and Bill Sherman as they host the Leveraging Thought Leadership podcast–a podcast devoted to the business of thought leadership. Peter explores the world how independent thought leaders bring their ideas to scale within the business world. His guests include professional keynote speakers, business book authors, specialty consultants, and business-school academics. Bill investigates the evolving world of organizational thought leadership. His guests include professionals who create, curate, and deploy thought leadership on their organization’s behalf. Throughout the series, Peter and Bill uncover and discuss trends in thought leadership: strategy, technology, and modality. Listen in as they share best practices for creating value, impact, and revenue through thought leadership.