As a Thought Leader you might feel like you have content that can help everyone.  But few have the money to market everyone.  The key is to find your niche and market to them! This week Naphtali Hoff, a successful coach at Impactful Coaching & Consulting and author of "Becoming the New Boss" sits down to discuss his methods for content creation, publishing strategy, and how he went about finding his niche market.   If you are just moving into the Thought Leader space from another occupation finding your value and understanding how you are going to serve your clients can be a tough hill to climb.  Tune in and take advantage of the years of wisdom Naphtali and Peter have to share!