53 min listen
How To Be A Great Storyteller (ITS Classic)
FromIdea to Startup
ratings:
Length:
18 minutes
Released:
Apr 21, 2021
Format:
Podcast episode
Description
I recently asked a good investor friend of mine what he thought the most underrated but important skill for entrepreneurs in 2021 was. He responded quickly - storytelling. The amount of compelling copy a startup needs to write in 2021 is astounding - from ads to emails to socials to pitch decks - and the base rate has gotten extremely high. A startup can only be as successful as it's messaging, and that all starts with a founder's ability to tell the story of their customer and their product. Today's ITS Classic episode talks through storytelling archetypes that'll help you write compelling copy and become a 10x better marketer. Tacklebox Cohort 27 starts June 2, Apply by May 1Pixar's 22 Rules of Storytelling
Released:
Apr 21, 2021
Format:
Podcast episode
Titles in the series (100)
INTERVIEW: Leo and Oliver Kremer on Building a Burrito Empire at Dos Toros: Today, we’re talking burritos. Leo and Oliver Kremer founded Dos Toros in 2009 because they couldn’t find the Mission-style burritos they grew up with on the west coast anywhere in NYC. However, they weren’t cooks and had never been in the restaurant or food space. We talk to them about the early days - about validating the need, creating the supply chain, getting into brick and mortar, creating a culture, and growth. It’s an awesome, helpful, and inspiring conversation. Enjoy! by Idea to Startup