18 min listen
The Selfish Score: How to build a great customer acquisition funnel
FromIdea to Startup
ratings:
Length:
17 minutes
Released:
Feb 19, 2020
Format:
Podcast episode
Description
To build a great company, you need to build a healthy customer acquisition funnel. You need a consistent flow of customers coming in the top, tactics to keep them engaged as you build your brand and story, and urgency to get them to pull the trigger. The way to measure how effective your company can be at this is to measure how selfish you can be with your customers. How often can you contact them before they get pissed? The Selfish Score measures the potential for your company to have a solid growth flywheel. So let’s get into it.
Released:
Feb 19, 2020
Format:
Podcast episode
Titles in the series (100)
How to Choose the Right Customer: There’s one decision that early stage founders make that can drastically tip the tables in their favor. This is a tactical episode, helping you push through the critical question of what customer segment to target first. We delve into a framework to help you identify and evaluate customer segments as your startup evolves. by Idea to Startup