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Raising Your Brand’s Awareness Through Customer Retention with Sabrina Buus, Marketing Director at Sephora Germany, Switzerland, and Scandinavia

Raising Your Brand’s Awareness Through Customer Retention with Sabrina Buus, Marketing Director at Sephora Germany, Switzerland, and Scandinavia

FromRetain: The Customer Retention Podcast


Raising Your Brand’s Awareness Through Customer Retention with Sabrina Buus, Marketing Director at Sephora Germany, Switzerland, and Scandinavia

FromRetain: The Customer Retention Podcast

ratings:
Length:
25 minutes
Released:
Jun 6, 2023
Format:
Podcast episode

Description

On the latest episode of Retain, Lauren is accompanied by Sabrina Buus. Sabrina is the Marketing Director for Sephora in Germany, Switzerland, and Scandinavia. Sephora is a French multinational beauty retailer that specializes in makeup, skincare, fragrance, and hair care products. In the episode, Lauren and Sabrina discuss how to measure and track loyalty programs, emphasize the importance of offering an excellent customer experience, and the value of putting yourself in your customer’s shoes.
Released:
Jun 6, 2023
Format:
Podcast episode

Titles in the series (49)

Welcome to Retain: The Customer Retention Podcast! Join host Lauren DeSouza on her journey to discover the power of retaining customers. Accompanied by marketing experts, this podcast will demystify customer retention and deep-dive into how international companies are using it to keep their customers coming back for more.