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204) #ExponentialInsights - Aligning With the Digital Experience Problem

204) #ExponentialInsights - Aligning With the Digital Experience Problem

FromBanking on Digital Growth


204) #ExponentialInsights - Aligning With the Digital Experience Problem

FromBanking on Digital Growth

ratings:
Length:
40 minutes
Released:
Jun 21, 2022
Format:
Podcast episode

Description

Financial brands are becoming self-aware of their need to embrace digital, but a vast majority of them still feel they’re falling behind.
Craig McLaughlin, Chief Executive Officer at Finalytics.ai, feels they missed a golden opportunity during the pandemic by failing to ready themselves for digital transformation.
The data they need to reach the next stage of digital growth is right at their fingertips; they simply need to leverage it.
Join us as we discuss:
- Findings from Finalytics’ 2022 Credit Union Digital Maturity Index Report (1:46)
- Opportunities to empower change and align culture (15:46)
- Bridging the knowledge gap with training and education (26:38)
Check out these resources we mentioned during the podcast:
- Craig McLaughlin
- Finalytics.ai
2022 Credit Union Digital Maturity Index Report


You can find this interview and many more by subscribing to Banking on Digital Growth on Apple Podcasts, on Spotify, or here.
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Released:
Jun 21, 2022
Format:
Podcast episode

Titles in the series (100)

If you’re part of a financial brand marketing, sales, or leadership team, you know the entire industry is in the midst of exponential change fueled by new technologies. Consumers now make purchase decisions long before they walk into a physical branch location, if they walk into a branch at all, while mobile banks, digital lenders, and fintechs have transformed traditional growth models rooted in legacy broadcast marketing and branch sales strategies.Get ready to gain practical insights, proven ideas, and empowering inspiration as financial brand marketing and sales leaders, along with the leading digital marketing and sales technology firms, share their stories to help you maximize your digital growth potential here on Banking on Digital Growth.