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We 4/19 - Using AI To Work Faster | Apple Screws Marketers Again | The Importance Of Brand Building

We 4/19 - Using AI To Work Faster | Apple Screws Marketers Again | The Importance Of Brand Building

FromAd Nerds


We 4/19 - Using AI To Work Faster | Apple Screws Marketers Again | The Importance Of Brand Building

FromAd Nerds

ratings:
Length:
15 minutes
Released:
Apr 19, 2023
Format:
Podcast episode

Description

In this episode of the Ad Nerds podcast, host Spanky Moskowitz discusses how marketers can keep up with changes in the world. Moskowitz emphasizes the importance of using artificial intelligence and machine learning to work faster and more creatively, talking to customers to understand their needs, having quick access to data, working collaboratively with colleagues, and being inclusive and respectful. Moskowitz also discusses several key moments, including the new California almond milk ad featuring Cookie Monster, Disney's partnership with Kroger to use shopper data to reach audiences through connected TV, Apple Safari browser's closing of a loophole that allowed third-party partners to be passed off as first-party cookies, and Netflix ending its DVD delivery service on September 29.
Key moments:

California almond milk ad featuring Cookie Monster (4:02)
Disney's partnership with Kroger for connected TV (6:34)
Apple Safari browser's closing of a loophole (8:31)
Importance of building a brand (10:19)
Netflix ending DVD delivery service (14:21)


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Send in a voice message: https://podcasters.spotify.com/pod/show/adnerds/message
Released:
Apr 19, 2023
Format:
Podcast episode

Titles in the series (50)

Ad Nerds Podcast is the daily podcast hosted by advertising and broadcast creative veteran Ken 'Spanky' Moskowitz. Ken delivers the day's ad industry news, making Ad Nerds the go-to source for people who spend money on advertising. The podcast covers big brands, small businesses, and the latest marketing trends in a style and delivery that's easy to understand. If you're in or interested in the world of advertising and want to stay up to date with the latest news, Ad Nerds Podcast is the perfect place to start!