Discover this podcast and so much more

Podcasts are free to enjoy without a subscription. We also offer ebooks, audiobooks, and so much more for just $11.99/month.

Tu 5/23 - Corona In Prison | Kraft Says CHEESE | Apple Awards | Why Get Your Colonoscopy

Tu 5/23 - Corona In Prison | Kraft Says CHEESE | Apple Awards | Why Get Your Colonoscopy

FromAd Nerds


Tu 5/23 - Corona In Prison | Kraft Says CHEESE | Apple Awards | Why Get Your Colonoscopy

FromAd Nerds

ratings:
Length:
18 minutes
Released:
May 23, 2023
Format:
Podcast episode

Description

In this episode of the Ad Nerds Podcast, host Spanky Moskowitz provides a detailed analysis of several recent developments in the world of advertising. He begins by delving into the intriguing concept of beer brand Corona establishing a prison soccer league in Mexico, with the hope of facilitating reform and promoting its brand. Spanky then addresses a controversial business deal involving Meta and Giffy that was deemed anti-competitive in the UK, and has subsequently been taken over by Shutterstock. The podcast moves on to Kraft Singles' strategy to attract Gen Z and Millennial consumers through a refreshing rebrand. Peloton's brand overhaul is also discussed, highlighting its efforts to recover from recent setbacks and present itself as a versatile fitness provider. Finally, Spanky acknowledges Apple's recent accolade at the One Show Awards, emphasizing the impact of its inclusive advertising approach.
Key Moments:

Organizing a Prison Soccer League in Mexico. (1:06)
Giffy deal comes under fire in the UK. (3:04)
Kraft Single gets a facelift to attract a new generation of cheeseheads. (4:48)
Kraft Single’s unveils contemporary rebrand aimed at engaging with millennials. (6:05)
Peloton’s Brand Revamp. (8:02)
This comes alongside of promotional campaign featuring real customers in an attempt to highlight the brand's versatility and inclusivity. (9:57)
Peloton is optimistic about the brand refresh and its potential for recovery and assures that this is just the beginning. (11:42)
Siri sets the scene for the morning. (13:51)
Spanky shares something on a personal note. (16:23)


---

Send in a voice message: https://podcasters.spotify.com/pod/show/adnerds/message
Released:
May 23, 2023
Format:
Podcast episode

Titles in the series (51)

Ad Nerds Podcast is the daily podcast hosted by advertising and broadcast creative veteran Ken 'Spanky' Moskowitz. Ken delivers the day's ad industry news, making Ad Nerds the go-to source for people who spend money on advertising. The podcast covers big brands, small businesses, and the latest marketing trends in a style and delivery that's easy to understand. If you're in or interested in the world of advertising and want to stay up to date with the latest news, Ad Nerds Podcast is the perfect place to start!