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Ep. 48 - How to Communicate Changing Marketing's KPIs
Ep. 48 - How to Communicate Changing Marketing's KPIs
ratings:
Length:
16 minutes
Released:
Apr 11, 2023
Format:
Podcast episode
Description
Modernizing marketing requires a change in reporting. More than just switching marketing's measurement to revenue -- you must also effectively communicate and align with the internal team as well. In this podcast episode we talk about how to communicate the "why" in a change in strategy, "what" to expect out of it, and "how" the KPIs are going to change.
Released:
Apr 11, 2023
Format:
Podcast episode
Titles in the series (55)
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