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AMZPPC70: Coronavirus (COVID-19) and Your Amazon PPC Campaigns

AMZPPC70: Coronavirus (COVID-19) and Your Amazon PPC Campaigns

FromThe PPC Den: Amazon PPC Advertising Mastery


AMZPPC70: Coronavirus (COVID-19) and Your Amazon PPC Campaigns

FromThe PPC Den: Amazon PPC Advertising Mastery

ratings:
Length:
42 minutes
Released:
Mar 27, 2020
Format:
Podcast episode

Description

The world is facing uncertain times with the rise of coronavirus (COVID-19). In this episode, Mike and Stephen give you the tools to best manage your campaigns and interpret your data during this crisis.
Should you worry about higher ACOS? Should you pause your campaigns? These questions, and more, are answered in today’s episode!
To get the most out of this podcast, download our free placement bid calculator: https://adbadger.com/amazon-ppc-placement-bid-calculator
We’ll see you in the Badger Den.
Episode Highlights:

2:20 Intro

6:30 Introduction to the five metrics and timeframes for how to look at them

9:05 ACOS

13:50 Conversion Rates

23:22 Cost per Click

29:40 Revenue

33:45 Revenue per Click

40:12 Closing thoughts


Links & Resources

All our episodes and show notes are available at https://www.adbadger.com/podcast


Have a question or suggestion for the show? Leave a Voicemail: adbadger.com/voicemail or 833-BADGERZ
Podcast edited by James Ede: https://www.beheard.org.uk/
If you hire James, let him know we sent you!

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Send in a voice message: https://anchor.fm/theppcden/message
Released:
Mar 27, 2020
Format:
Podcast episode

Titles in the series (100)

The world's first Amazon advertising podcast-- hosted by Ad Badger. Here we discuss the ins and outs of Amazon PPC, including tips and tricks to help optimize your ad campaigns. Whether you're a die-hard PPC fanatic or an Amazon seller looking for an edge, this podcast is for you!