Kevin "KD" Dorsey (Practice Lead: Sales Leadership at Winning by Design) joins Dave to talk about his experience as a B2B SaaS VP of sales, the power of understanding how people buy, why he loves copywriting (and some of the exact email scripts he uses), the six questions he asks when calling new customers, his opinion on the sales deck, and why he'd work in marketing if he wasn't working in sales. Follow Kevin: https://www.linkedin.com/in/kddorsey3/  Follow Dave: https://www.linkedin.com/in/davegerhardt/Be a part of the Exit Five B2B marketing community at exitfive.comThis episode is brought to you by Metadata: https://metadata.io/Metadata helps demand gen. marketers automate paid campaigns and drive more revenue. Learn why more B2B SaaS companies are using Metadata to grow revenue at Metadata.io.Thanks to my friends at hatch.fm for producing the podcast for me. They give you unlimited podcast editing and strategy for your B2B podcast.Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest.