As we all experience increased costs in the coffee shop the cost of our drinks and products will also need to increase. The major worry that many of us have is how customers will respond to this. On today's Shift Break we will talk about how customer experience has replaced coffee quality as the main deciding factor for whether a guest will accept higher cost and how we can facilitate this increase to our experiential value.  Related episodes:  307 : 10 Simple ways to Level Up your Coffee Shop 356 : 5 Barriers to Progress in Your Coffee Shop Spiders  Fix the Small Stuff! : Management, Morale, Coffee Bar Culture 045 : Simple, Powerful Hospitality w/ Philip Turner Reach out for one-on-one consulting and coaching!  Book a 90 minute consulting Call now! Interested in consulting? Click here to schedule a free consulting discovery call with KTTS   Visit these amazing sponsors! The best espresso machines in the world! www.lamarzoccousa.com   Custom branded mobile apps for your shop! www.espressly.co