What do you think of when you think of "The Customer"? All too often it brings to mind annoyance, challenges, irritation, and even anger. I recently read an old article that was being newly shared around social media that was the catalyst for this episode. Tons of lists exist stating what we baristas "hate" about customers but what is it that we love about them? We will go much farther in our careers if apply a little charitable assumption to the ones who make our work possible. You may not own the business but taking a posture of ownership when it comes to how you perceive the customer will set you up for success in the future. A  and today I want talk about 10 reasons to love the customer! If you have more things to add that you love about your customers tell us on Twitter using the hashtag  #lovemycustomers  Visit our Sponsor! Notes: www.keystotheshop.com/resources The Article: http://www.wweek.com/restaurants/2016/11/09/10-reasons-your-barista-hates-you/ Cool reaction to the piece: http://www.nossacoffee.com/nossablog/2016/11/11/5-reasons-your-nossa-familia-barista-loves-you-1