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Cannes Lions Roundtable | Creativity and Curiosity at Cannes

Cannes Lions Roundtable | Creativity and Curiosity at Cannes

FromThe CMO Podcast


Cannes Lions Roundtable | Creativity and Curiosity at Cannes

FromThe CMO Podcast

ratings:
Length:
37 minutes
Released:
Jul 18, 2022
Format:
Podcast episode

Description

At the Cannes Lions International Festival of Creativity in France, Jim hosts 2 marketing leaders who soaked up many lessons from the festival. It's Jill Kramer (Chief Marketing and Communications Officer at Accenture) and Ramon Velutini (Global Chief Marketing Officer and President of Duracell Inc.).This discussion largely focuses on the role of creativity for marketing leaders and lessons learned at the festival. There's a lot on what dynamics exist between brands and ad agencies and the importance of time. CMOs often hold one of the most innovative and challenging roles in business today. Those who excel can operate at the highest level to drive growth and create value for their organizations. To learn more how Deloitte helps bolster the value CMOs deliver, visit www.cmo.deloitte.com.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Released:
Jul 18, 2022
Format:
Podcast episode

Titles in the series (100)

Jim Stengel, former CMO of the largest marketer in the world (Procter & Gamble), and now small company entrepreneur sits down for intimate conversations with the most dynamic CMOs from all over the industry. This is not your typical marketing podcast, this is a unique look at the thought process and motivation of the CMO. Jim, who put purpose on the map gets in depth with each guest to reveal more about this pivotal role every brand seeks to fill. Through personal and revealing discussions Jim and his guests paint a picture of this demanding position that very few understand, yet affects the entire consumer experience.