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    Ep. 5: How Brands Inspire Cult Movements

    Ep. 5: How Brands Inspire Cult Movements

    FromBring the Real

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    Ep. 5: How Brands Inspire Cult Movements

    FromBring the Real

    ratings:
    Length:
    30 minutes
    Released:
    Mar 7, 2018
    Format:
    Podcast episode

    Description

    In recent years, forward thinking disruptors have re-calibrated spend to create premium, bespoke experiences to garner global impressions. Pete dissects why established brands have such a difficult time staying ahead, and how the cult waves of Nike, Glossier, and Whole30 have driven market shifts.
    Released:
    Mar 7, 2018
    Format:
    Podcast episode

    Titles in the series (26)

    Bring the Real explores consumer interactions in the new age of experience. Produced by IDL, a consumer experience agency, we discuss the changing landscape of brand marketing with host Alex Vera and frequent special guests. How are forward thinking brands behaving in today's reality of social media and e-commerce? Listen on as we delve into brand storytelling, finding connections, and creating meaningful moments for the modern consumer.