30 min listen
Ep. 08: Influencer Marketing in Fashion
FromBring the Real
ratings:
Length:
26 minutes
Released:
Apr 4, 2018
Format:
Podcast episode
Description
This week in our Trends series, we dissect one of today’s biggest trends in brand marketing – influencer marketing. Joined by branding, PR & fashion influencer expert Alexandra Basch, we discuss the world of social influencers of fashion in the hub of it all - LA. We cover topics like how brands identify the right influencers, the best friend effect, the cost of influencer marketing, sponsored vs. organic content, and what’s behind the emerging phenomenon of micro-influencers.
Released:
Apr 4, 2018
Format:
Podcast episode
Titles in the series (26)
Ep. 5: How Brands Inspire Cult Movements: Guest Peter Beck, President of IDL Worldwide by Bring the Real