The Complete Guide To Mobile Marketing Success For Business Owners

By Fadi J Tawil

Are you aware of the benefits of mobile marketing and the impact that it can have on your business?

Your competitors are probably developing their own mobile marketing strategy right now.
Don’t be left behind!

What is Mobile marketing? It is communicating with a customer or potential customer using their personal mobile device. It is the future of marketing and very few consumers have been exposed to it. Because of this, it offers a unique and distinct advantage to business owners that are looking to increase their marketing effectiveness.

Marketing has evolved a lot in recent years due to technological advances and many businesses are finding it increasingly difficult to keep up with the changes. One of the biggest changes in technology, as it relates to marketing, is the rise of mobile marketing. This book is the complete guide for business owners looking to have a successful mobile marketing strategy .

Here is a Preview of What You'll Find in “The Complete Guide To Mobile Marketing Success For Business Owners.”

Learn the common mobile marketing mistakes that you should avoid
Discover great tips for a successful mobile marketing campaign
A list of important steps for planning a mobile marketing strategy
Ways to use mobile marketing to attract new customers to your business and reach existing ones
Tips for finding your target audience
And much more!

Download “The Complete Guide To Mobile Marketing Success For Business Owners” right now...

If you’re serious about increasing your business’s online presence by using mobile marketing, you should buy this book now.

• Language: English
• Publisher: Fadi J Tawil
• Release date: Apr 17, 2015
• ISBN: 9781311381118

Fadi J Tawil

Fadi J Tawil is a nationally recognized author, consultant, and mobile marketing expert, He advises and coaches business owners and entrepreneurs on how to leverage the power of mobile marketing to maintain a close relationship with their current clients, acquire new ones and boost revenues in their respective markets. Fadi resides in New York City with his wife and two daughters.

Book preview

Copyright © 2014 by Fadi J Tawil

All rights reserved. This book or any portion thereof

may not be reproduced or used in any manner whatsoever

without the express written permission of the publisher

except for the use of brief quotations in a book review.

Printed in the United States of America

First Printing, 2014

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Introduction

Unique Advantages

Mobile Marketing vs Email Marketing

Seven Reasons To Start Now

Types Of Mobile Phones

Basic Phones

Feature Phones

Smartphones

Finding Your Target Audience

Mobile Websites

Reaching A Mobile Audience

QR Codes

Short Codes

Planning A Strategy

Industry Examples

Restaurants

Real Estate Agents

Retail Stores

Coffee shops

Car Dealerships

Tips for Mobile Marketing Campaigns

Five Common Mistakes

Conclusion

Recommended Resources

Introduction

Marketing has evolved a lot in recent years due to technological advances. Many businesses are finding it increasingly difficult to keep up with the latest changes in technology and marketing. One of the biggest changes in technology in recent years as it relates to marketing is the rise of mobile marketing. This book will act as the complete guide to mobile marketing success for business owners.

Mobile marketing is communicating with a customer or potential customer using their respective mobile device. This communication can involve introducing them to a new product or service. It can also be used to visit a mobile website. Mobile marketing is a relatively new medium for business owners to take advantage of.

Mobile marketing matters because 1.8 billion people in the world currently have access to SMS technology (text messaging). Whereas, only 50% of that number currently have access to the Internet. To put it in simple terms, cell phones outnumber Internet-connected devices by a large margin. Here are some facts about text messaging:

1. 80% of the United States' population are mobile users.

2. Close to 99% of mobile phones has SMS capabilities.

3. Almost 69 million people in the United States utilize SMS services.

4. Over 300 billion text messages were sent last year in the United States.

5. Less than 10% of text messages are classified as SPAM - compared to email which sits around 65%.

As you can see, there are plenty