81 min listen
Tactical Transcripts - Jaclyn Schiff - Hard Corps Marketing Show - Episode #268
Tactical Transcripts - Jaclyn Schiff - Hard Corps Marketing Show - Episode #268
ratings:
Length:
71 minutes
Released:
Jan 13, 2022
Format:
Podcast episode
Description
Take your transcript game to the next level with today’s guest Jaclyn Schiff! Jaclyn is here today to tell you all about the value of what your transcript can bring to your podcast and your marketing strategy. Get ready to hear the true expert knowledge from the transcript tactician herself!
Busted Myths:
A transcript is not an SEO optimized piece of content.
Takeaways
A transcript is a great building block to work off of, but it’s not the foundation.
The transcript has all the information that a listener would want to hear, you just have to figure out what’s the most important.
Having a transcript can help you narrow down what people want to hear the most.
A transcript bridges the gap between your spoken word and translating it onto paper.
You can connect to your audience even better by utilizing the transcript to emphasize what works best with your brand specifically.
Keyword research can pinpoint exactly what people are coming to your podcast to hear
Reading over a transcript will help your conversations feel more natural by focusing on what exactly you’re saying.
Quote of the Show:
“It's about creating content that, not just responds to search intent, isn't just targeting keywords, but overall is, is good and helpful for your reader and better than other resources out there.” - Jaclyn Schiff
Links
LinkedIn: https://www.linkedin.com/in/jaclynschiff/
Website: https://www.jaclynschiff.co/
Ways to Tune In
Apple Podcasts: https://podcasts.apple.com/us/podcast/the-hard-corps-marketing-show/id1338838763
Amazon Music/Audible: https://music.amazon.com/podcasts/37228621-2f9c-4905-a223-1844effb49dd
Spotify: https://open.spotify.com/show/1vVLpNI1LssMTiL6Kdsamn
Stitcher: https://www.stitcher.com/podcast/the-hard-corps-marketing-show
Google Podcasts: https://play.google.com/music/m/Im7mytmu2wa2mekhoeixlja5hpe?t=The_Hard_Corps_Marketing_Show
YouTube: https://youtu.be/WQhZzSvRMx0
Busted Myths:
A transcript is not an SEO optimized piece of content.
Takeaways
A transcript is a great building block to work off of, but it’s not the foundation.
The transcript has all the information that a listener would want to hear, you just have to figure out what’s the most important.
Having a transcript can help you narrow down what people want to hear the most.
A transcript bridges the gap between your spoken word and translating it onto paper.
You can connect to your audience even better by utilizing the transcript to emphasize what works best with your brand specifically.
Keyword research can pinpoint exactly what people are coming to your podcast to hear
Reading over a transcript will help your conversations feel more natural by focusing on what exactly you’re saying.
Quote of the Show:
“It's about creating content that, not just responds to search intent, isn't just targeting keywords, but overall is, is good and helpful for your reader and better than other resources out there.” - Jaclyn Schiff
Links
LinkedIn: https://www.linkedin.com/in/jaclynschiff/
Website: https://www.jaclynschiff.co/
Ways to Tune In
Apple Podcasts: https://podcasts.apple.com/us/podcast/the-hard-corps-marketing-show/id1338838763
Amazon Music/Audible: https://music.amazon.com/podcasts/37228621-2f9c-4905-a223-1844effb49dd
Spotify: https://open.spotify.com/show/1vVLpNI1LssMTiL6Kdsamn
Stitcher: https://www.stitcher.com/podcast/the-hard-corps-marketing-show
Google Podcasts: https://play.google.com/music/m/Im7mytmu2wa2mekhoeixlja5hpe?t=The_Hard_Corps_Marketing_Show
YouTube: https://youtu.be/WQhZzSvRMx0
Released:
Jan 13, 2022
Format:
Podcast episode
Titles in the series (100)
Scaling Sales Teams - Jeremy Pound - Hard Corps Marketing Show #029: Take your sales strategy to the next level with powerful insight about Sales and Marketing alignment and how to successfully scale your sales team. It’s time to boost your CRM success and who better to teach you about it than the “CRM Guy”, Jeremy Pound. by The Hard Corps Marketing Show