“The other thing to consider is that you have a lot of competitors in your space - that are advertising on podcasts. And you’re all going to the same podcasts to advertise. Then really, what you’re doing is cutting into your ability to really stand out and not be there right next to your competitor.”
We’re going back to the basics on today’s episode of The Podcast Advertising Playbook. 
Join Heather Osgood as she shares her best tips to ensure advertisers are successful when they venture into podcasting advertising. These tips include:

Choosing the right show or genre 

Standing out amongst your competitors 

Utilize the host as an influencer 

Navigating shows of different sizes 

How you set your host up for success with an ad read 

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More of a visual person? Watch this episode on YouTube. 
Ready to learn more? Check out our blog for more podcast advertising tips. 
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