37 min listen
Ad Tech in Podcasting: How It Affects Listener Tracking, Privacy Laws, and Brand Safety With Bryan Barletta
Ad Tech in Podcasting: How It Affects Listener Tracking, Privacy Laws, and Brand Safety With Bryan Barletta
ratings:
Length:
49 minutes
Released:
Oct 8, 2020
Format:
Podcast episode
Description
There is so much going on in the ad tech space right now that will affect podcasting, so I invited Bryan Barletta from Sounds Profitable to share his insider knowledge.
We talk about the importance of brand safety and how dynamic ad insertion helps protect both podcasts and advertisers. Bryan tells me how effective geo-targeting is and what data we should be focused on. We also cover Apples privacy updates and how that will affect podcasts moving forward. Learn more about Bryan Barletta.
We talk about the importance of brand safety and how dynamic ad insertion helps protect both podcasts and advertisers. Bryan tells me how effective geo-targeting is and what data we should be focused on. We also cover Apples privacy updates and how that will affect podcasts moving forward. Learn more about Bryan Barletta.
Released:
Oct 8, 2020
Format:
Podcast episode
Titles in the series (100)
How to Advertise on a Podcast with a Small Budget: Episode 3 by Podcast Advertising Playbook