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EP. 94- LinkedIn is NOW TikTok? What's Up THIS WEEK

EP. 94- LinkedIn is NOW TikTok? What's Up THIS WEEK

FromDo This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold


EP. 94- LinkedIn is NOW TikTok? What's Up THIS WEEK

FromDo This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold

ratings:
Length:
6 minutes
Released:
Apr 2, 2024
Format:
Podcast episode

Description

In this week's "What's Up THIS WEEK" episode, Jay Schwedelson discusses the latest marketing news and trends, including LinkedIn testing a new TikTok-style video feature, the power of using emojis in email newsletter subject lines, a study showing most marketers don't want to be in the office 5 days a week, and more.Main Discussion Points:- LinkedIn testing a dedicated video tab for short-form, full screen videos similar to TikTok. This will likely increase engagement and time spent on the platform. Marketers should start creating more short-form video content.- 28 of the 50 biggest email newsletters use emojis at the start of subject lines. This branding tactic leads to around a 15% increase in open rates.- A recent study found only 4% of marketers want to be in the office full time. Most prefer at least some remote work flexibility.
Released:
Apr 2, 2024
Format:
Podcast episode

Titles in the series (100)

Welcome to "Do This, NOT That!" - your ultimate destination for mastering marketing insights. Join us as we dive deep into the world of marketing, unlocking powerful strategies and game-changing tactics that will revolutionize your approach.In each episode, our talented guests share their invaluable knowledge to help you navigate the marketing landscape with precision. From behavioral science and psychology-driven techniques to crafting compelling campaigns, we cover it all!Our podcast offers actionable takeaways and practical advice to supercharge your marketing game. Explore the power of decision-making, the art of nurturing contacts, and the influence of loss aversion in marketing. Discover how anchoring and positive psychology can elevate your campaigns to new heights.Unravel the secrets of understanding your audience's minds and tapping into behavioral science principles. We guide you on a journey to marketing mastery, empowering you to make the right decisions and drive remarkable results.Tune in to "Do This, NOT That!" to unlock your full marketing potential, stay ahead in the competitive landscape, and embark on this thrilling marketing adventure with us!