10 min listen
EP. 97- 3 NEW TEST IDEAS! (how to leverage IMPOSTER SYNDROME to get HUGE BOOST!) I Jay's Scoop
FromDo This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold
EP. 97- 3 NEW TEST IDEAS! (how to leverage IMPOSTER SYNDROME to get HUGE BOOST!) I Jay's Scoop
FromDo This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold
ratings:
Length:
12 minutes
Released:
Apr 5, 2024
Format:
Podcast episode
Description
In this episode solo episode, Jay Schwedelson shares some easy new email and social media test ideas that can help boost engagement. He discusses leveraging "imposter syndrome" with the number "101" to indicate "basics", using testimonials as email subject lines, and using words like "true" and "real" to stand out from hyperbolic marketing claims.Main Discussion Points:- Putting "101" in emails and social posts signals you're covering the basics people think they should already know- Using testimonials as email subject lines has increased open rates 25%- Words like "true" and "real" in subject lines stand out from overused superlatives
Released:
Apr 5, 2024
Format:
Podcast episode
Titles in the series (100)
SHHH…SECRET to Beat LINKEDIN Algorithm! l Jay's Scoop by Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold