24 min listen
S20E2 *Minisode* - Mapping content
Fromunbillable hours - a podcast about better professional services marketing
S20E2 *Minisode* - Mapping content
Fromunbillable hours - a podcast about better professional services marketing
ratings:
Length:
14 minutes
Released:
May 9, 2023
Format:
Podcast episode
Description
Next up: How to map your consultancy's content to the service buying journey of your ideal clients, and improve the effectiveness of your inbound efforts (like, literally, that's what's in this week's minisode: We discuss the why, how, and what to watch out for when mapping your content to your clients' service buying journey... let's go!):
Voices, production, etc. by Ash and Flo
Creative and design advice by @calmar.creativ
Into, outro voiceover by @iamthedakota
Music also by @iamthedakota
Pls. find the shownotes for this episode at unbillable-hrs.com.
Voices, production, etc. by Ash and Flo
Creative and design advice by @calmar.creativ
Into, outro voiceover by @iamthedakota
Music also by @iamthedakota
Pls. find the shownotes for this episode at unbillable-hrs.com.
Released:
May 9, 2023
Format:
Podcast episode
Titles in the series (100)
S11E2 - (Re-broadcast) Stakeholder management: You manage projects, right? So how's your stakeholder management? In this re-broadcast of one of our S1 episodes, Ash and Flo riff on why things like stakeholder mapping and comms tend to be, uh, underutilized in consultancy marketing efforts, and ho... by unbillable hours - a podcast about better professional services marketing