In this episode of The Fully Booked Photographer, Ronan talks to Jonathan about his marketing expertise.   They discuss how Jonathan got started in the family business, and the pros and cons of working as a father and son pair. Jonathan’s talks about his passion in marketing and advertising and his journey to discovering this passion.   Jonathan is an expert on Facebook marketing, and shares valuable insights into how photographers can best utilise Facebook as part of their advertising. He emphasises the power of listening to everyone, regardless of where they are in their journey, and how you always have something to learn.   In this episode you will hear:  How Jonathan got involved in the family business Why Jonathan is a photography mentor, despite not being a photographer The pros and cons of a family business Why you can always learn something from anyone Tips for best utilising Facebook marketing   For more information about this episode head to https://www.thefullybookedphotographer.com/getfullybooked?fpr=podcast20   The Fully Booked Photographer is the podcast that will help you grow your photography business by teaching you how to improve your marketing to get better leads, increase conversations with your ideal clients and generate more profit for your photo-based business, whether that is through eliminating the seasonality of your sessions or filling up the calendar of your studio. This show is brought to you by the industry experts from the Business Success Academy, Ronan Ryle - Board of Directors of the PPA, Professional Photographers Of America; Photography-marketing funnel specialist Jonathan Ryle; 7-figure entrepreneur, including a successful 3rd generation photography business, Bradley Bulmer; and published author and successful children’s studio owner in Tampa Jeanine McLeod.  Tune in to this show for real-world experience, outside perspective, industry knowledge and mentorship that is usually only accessible to members of BSA’s Photography Marketing Accelerator and listen to the business growth tactics that generate highly targeted leads and bookings for your photography brand.  Through this fun, educational, inspirational, innovative and high-energy show, The Fully Booked Photographer aims to share the mission of Creating A Healthier Society Through Photography.