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Client Case Study: Carter Rose, Photographer

Client Case Study: Carter Rose, Photographer

FromOwn Your Business


Client Case Study: Carter Rose, Photographer

FromOwn Your Business

ratings:
Length:
61 minutes
Released:
Aug 7, 2023
Format:
Podcast episode

Description

Luxury photography is one of the most competitive fields in the wedding industry. And hardest to break into, because you have to be good at so many things.
Yes, your craft. That’s a given. If your photos aren’t incredible, you’ve got no chance. 
But beautiful images aren't enough to charge top dollar. Or book at five-figure prices consistently.
On today’s episode, I sit down with Carter Rose, one of our clients who reached out a few years ago to get help making the move from premium to luxury. With just a handful of 1:1 sessions and a new website focusing on the right kind of client, Carter’s been able to increase his prices by 250% and halve the number of weddings he’s taken. 
He’s proof that the “work less, make more” dream is possible. 
If you’re a photographer, tune in. If you’re not - but you want to break into luxury in whatever field you’re in - you should tune in too. Because the formula is the same. 
This has been one of my favorite podcasts to record. Carter is a savvy business owner, and we all have a lot to learn from his success.
Released:
Aug 7, 2023
Format:
Podcast episode

Titles in the series (100)

A podcast for event professionals who want the knowledge and skills to grow a business with confidence. Industry authority Sam Jacobson hosts solo or with fellow sales and marketing expert, Katy Taylor Jacobson, with bite-sized, 20-minute episodes. Listeners take away one big idea with simple steps to put what you learn into action. Topics focus on sales, pricing, websites, and growing a team. Follow up questions answered in a private FB group.