$1.5M MRR Education Platform: Teachable’s CEO, Ankur Nagpal, Shares Growth Journey from Early Grit Days to Today’s Systematic Growth Machine

Lola.com CEO, Mike Volpe, shares how he is aligning his team to disrupt the $1.3 trillion business travel market: In this episode of The Breakout Growth Podcast, Sean Ellis interviews Mike Volpe, CEO of Lola.com, a SaaS platform disrupting the $1.3 trillion business travel market. As the former CMO at Hubspot, Mike provides an interesting perspective on growth since he now oversees all of the key growth levers in the business. Initially, Lola wasn't focused on the B2B market. The founder previously helped build Kayak.com so he has a strong background in the consumer travel space. But by studying their early passionate customers the Lola team realized their product was resonating most with business travelers. Given Mike’s background growing B2B SaaS companies, he was an ideal CEO to recruit to help lead the company into this opportunity. Mike credits Lola’s rapid growth to having a fantastic product serving a very large market. Lola provides value to both travel managers and road w by The Breakout Growth Podcast

36 min listen

What's Helping Valuer Decrease the Sales Cycle for Enterprise B2B Clients of Its Match Making Platform: In this episode of The Breakout Growth Podcast, Sean Ellis interviews Dennis Poulsen, CEO of Valuer, along with their CMO, Taylor Ryan. Valuer helps major enterprises tap into startup innovation strengths via their AI-powered matchmaking platform. Sean’s goal with this interview is to understand what is truly driving breakout growth success for Valuer. Since launching in early 2018, the Demark based business has scaled rapidly due to a surprisingly short sales cycle and an effective lead gen program. In the interview, we explore the problem that Dennis and his cofounders originally set out to solve, how they were able to build initial traction for the platform and when they had enough validation to aggressively start scaling. We also analyzed today’s growth engine which starts with aggressive customer acquisition. Most new sales leads are generated via content marketing that aims t by The Breakout Growth Podcast

55 min listen

Mobile app Robokiller coinventor, Ethan Garr, shares how his passionate team rapidly grew from product-market fit to an acquisition by IAC.: In this episode of The Breakout Growth Podcast, Sean Ellis interviews Ethan Garr, the SVP of Growth at Teltech, the makers of RoboKiller. RoboKiller has been nominated by Apple as the App of The Day in addition to consistently being ranked in the top twenty for utility app downloads. It has been featured on both local and national news programs around the USA as an important solution to battling robo callers. Due largely to the growth success of RoboKiller, Teletech was acquired by IAC earlier this year. Sean’s goal with this interview is to deconstruct what is truly driving breakout growth for RoboKiller. Their growth starts with strong product/market fit and the worthy mission of reducing the number of robocalls that annoy all of us on a daily basis. Their solution is a mobile app that detects robocalls and wastes the time of the spammer by keep by The Breakout Growth Podcast

51 min listen

Minna Technologies CMO, Christoffer Pettersson, Explains the Advantages of Starting B2C and then Pivoting to B2B: In this episode of The Breakout Growth Podcast, Sean Ellis interviews Christoffer Pettersson, CMO of Minna Technologies, a SaaS product for banks. The product empowers banks to make recommendations to their customers of ways to save on recurring subscription fees. Initially, Minna Technologies focused on offering this functionality directly to consumers but over time realized the best way to monetize was via banks. However, because of their early B2C efforts, Minna Technologies was able to really refine their user experience based on a deep understanding of consumer behavior. They continue to maintain a direct to consumer user base as a “sandbox” for driving improvements in both the product and the way customers engage with the product. This direct to consumer sandbox overcomes one of the largest challenges of working in a B2B banking environment, which is understandab by The Breakout Growth Podcast

43 min listen

Growth Leaders From Shopify, Vinted, Tesonet and More Share Keys to Their Breakout Success: For this week’s episode of the Breakout Growth Podcast, Sean Ellis travels to Vilnius, Lithuania to interview leaders from their hottest breakout growth companies. The panel discussion included the CEO, Thomas Plantenga, of Vinted which is Lithuania’s first unicorn. Thomas led the successful turnaround effort from struggling startup to a billion-dollar valuation. He shares details about what they specifically did to drive this turnaround. The panel also included Jonas Karklys, co-founder and chief commercial officer at Tesonet, a company that creates security tools. The business has grown rapidly and is now almost 1000 employees. Tesonet sponsored Sean’s travel to Lithuania for a private workshop and was the key sponsor behind the event. Other guests included JB Daguene, a partner from 70Ventures, which funds and accelerates B2B startups from across Europe and Tomas Slimas, CMO/co-founder of by The Breakout Growth Podcast

49 min listen

Freshly CMO, Mayur Gupta, shares how they've rapidly grown to over 1 million subscribers for their fresh and healthy meal delivery service: In this episode of The Breakout Growth Podcast, Sean Ellis interviews Mayur Gupta, CMO of Freshly, the number one direct-to-consumer, fully-prepared, meal delivery service in America. They are on a mission to deliver healthy, tasty, and convenient meals that are fresh and ready to eat in minutes. They have attracted over one million subscribers and expect to deliver almost 35 million meals this year. Sean’s goal with this interview is to understand what is truly driving breakout growth success for Freshly. According to Gupta, the real growth drivers to date have been leveraging the intersection of health, taste, and convenience as the basis for strong product-market fit. That, along with the ability to instill a mission-driven culture and mindset, has allowed them to use rapid iteration as their catalyst for growth. This kind of rapid iterative t by The Breakout Growth Podcast

50 min listen

TransferWise VP Growth, Nilan Peiris, shares how they've used customer advocacy to grow from 40 to over 1700 employees.: In this episode of The Breakout Growth Podcast, Sean Ellis is joined by guest host Matt Lerner, formerly marketing director at PayPal. Together, they interviewed Nilan Peiris, the VP of Growth at TransferWise. Nilan has led growth at Transferwise from around 40 employees to a company that is now over 1700 employees. The goal of this interview is to deconstruct what is truly driving this breakout growth success for TransferWise. TransferWise’s growth starts with strong product/market fit. The founders identified an opportunity in the high costs that banks charge for international money transfers. Their solution makes it instant, convenient, transparent and significantly cheaper to transfer money abroad. One of the key growth challenges that Nilan and his team have faced with TransferWise is that most people don’t realize that they are overpaying for money transfers. by The Breakout Growth Podcast

51 min listen

With 600 Employees, Growth Accelerated in 2019 for EV Box. CGO Explains How.: In this episode of The Breakout Growth Podcast, Sean Ellis interviews Hugo Pereira, Chief Growth Officer of EVBox, a manufacturer of electric vehicle charging station solutions on a mission to drive sustainable mobility and a zero-emission world. Their breakout growth can partly be attributed to their focus of not just being a market leader in charging manufacturing and development, but instead on being an industry leader (27:56), building mindshare around electric vehicle adoption. To meet their mission and vision, EVBox shifted from a B2C to B2B2C approach and put an incredible emphasis on customer advocacy (13:17). By amplifying the value of customer relationships the company has been able to center their test/learn growth process around effectively meeting the needs of diverse customer sets that include automobile manufacturers, energy companies, fuel retailers, and others. In this interview, we learn a by The Breakout Growth Podcast

63 min listen

Resi CEO, Alexandra DePledge, shares how her team built the UK’s largest architectural platform in only 2.5 years.: In this episode of The Breakout Growth Podcast, Sean Ellis interviews Alexandra DePledge, CEO of Resi, a UK based company that aims to reduce the challenges of home renovation and building projects. After only 2.5 years, they have built Resi to become the largest architectural platform in the UK. Sean’s goal with this interview is to understand what is truly driving breakout growth success for Resi. While Resi’s goal is to build a broad platform for the full range of building challenges, they narrowed their initial solution to a low level, affordable entry product so they could ensure a quality solution and achieve initial product-market fit. By onboarding customers into this solution, the Resi team was able to learn about other pressing challenges that people face with their home building and renovation projects. From this initial solution, they have expanded into archit by The Breakout Growth Podcast

34 min listen

$1.5M MRR Education Platform: Teachable’s CEO, Ankur Nagpal, Shares Growth Journey from Early Grit Days to Today’s Systematic Growth Machine: For this episode, I interviewed Ankur Nagpal, Founder and CEO of Teachable, a SaaS platform that is disrupting the online education space. Ankur shares his journey from the grit driven growth of the early days to what is now a large eduction platform generating $1.5M in monthly recurring revenue in addition to significant transaction fees. We discuss Why it’s important to bake growth into the culture of a business in the early days The role that aggressive targets played in helping trigger creative growth programs How early customer education programs help reduce churn rates How Teachable has evolved the growth and marketing team structure Future growth plans for maintaining aggressive growth targets by The Breakout Growth Podcast

42 min listen

Strong Mission Helps Sondermind Thrive in Covid 19 Crisis with New Remote Solution: In this episode of the Breakout Growth Podcast I’m speaking with Mark Frank and Scott Orn from Sondermind, a company growing 20% month over month. The founding team of Sondermind recognized that mental health services are way too hard to get for many of the patients who need them. So they built a platform to make it easier for patients to find excellent mental healthcare professionals and navigate the challenges of paying for these services. Sondermind is needed now more than ever and due to their strong mission, they were quickly able to introduce a remote care option. In the episode we discussed the following topics. Role of mission in driving success at Sondermind How they acquire most of their new clients How they initially seeded their network How they are expanding their network to new states How Sondermind managed the fundraising process Best way to communicate with investors after rais by The Breakout Growth Podcast

57 min listen

What's Driving Growth at Fastest Growing B2B Companies? Learnings from Last 6 Interviews: For this episode, I’m joined by Ethan Garr, SVP Growth at Robokiller, to discuss the key commonalities and differences for breakout growth B2B companies featured in the last six episodes of the podcast. Ethan has also been helping write in-depth growth studies on each of the companies I've interviewed so he is very familiar with them (Lola, TripActions, Templafy, Valuer, Miro and Hubs (formerly 3D Hubs). Some of the areas that we explored include: How B2B companies are leveraging data to accelerate growth Common factors driving their breakout growth How a growth mindset is essential to fueling testing Why it is essential to clearly identify target customers Why B2B needs to obsess on value for all stakeholders How B2B growth is undergoing a major transformation Role of product/market fit in B2B growth Why it is essential for B2B to collaborate cross-functionally by The Breakout Growth Podcast

50 min listen

Explosive marketplace growth: GenM CEO, Moe Abbas, shares how they built a rapidly expanding two-sided marketplace that connects apprentices to real-world job experiences: In this episode of The Breakout Growth Podcast, Sean Ellis interviews Moe Abbas, CEO of GenM, a marketplace for digital marketing apprenticeships that has attracted over 60,000 students and 30,000 businesses in its first 2 years of business. Sean’s goal with this interview is to understand what is truly driving breakout growth success for GenM’s marketplace. GenM’s growth starts with strong product/market fit and a worthy mission of fixing the broken internship model. Their solution connects students with businesses for digital marketing apprenticeships. The language of “apprenticeships” is an intentional departure from the more traditional language of internships. But the solution goes beyond language to actually require that new businesses sign a commitment to true mentorship and teaching for students. GenM comp by The Breakout Growth Podcast

45 min listen

Acorns VP Growth, Hila Qu, shares how the mobile app leveraged brand building and growth experimentation to attract 5 million investors.: In this episode of The Breakout Growth Podcast, Sean Ellis interviews Hila Qu, the VP of Growth at Acorns. His goal is to deconstruct what is truly driving breakout growth success for Acorns. Acorns’ growth starts with strong product/market fit and the worthy mission of overcoming the challenges that millennials face with investing. Their solution makes it easy to get started with your first small investment in only five minutes. This includes the time it takes to download the app, create an account, connect your bank and credit card accounts and make your first investment. Once you’ve completed your first investment, Acorns also automates continuous micro-investments via an approach they call roundups. This low friction approach to investing has attracted over 5 million passionate investors to the platform. Growth is primarily driven by brand advoca by The Breakout Growth Podcast

52 min listen

Glowforge 3D Printers, Breakout Growth that Started with a $30M 30-Day Crowdfunding Campaign: In this episode of The Breakout Growth Podcast, Sean Ellis interviews Marlo Struve, Glowforge’s Vice President of Growth. Glowforge is a 3D printer that allows crafters and makers to create unique and innovative things using a subtractive manufacturing process. Where traditional 3D printers add layers of material to create items, Glowforge carves away material using a CO2 laser to reveal a maker’s ideas for prototypes, parts, crafts, and gifts. Breakout growth started with a hugely successful 2015 crowdfunding campaign that yielded more $30 million dollars in 30 days, and while that did demonstrate incredible demand for the concept, it would actually take two years before the first Glowforge printers would be delivered to customers. In this interview, Sean uncovers how the team built off of the excitement and anticipation of the original crowdsourcing campaign to transform customer love for a by The Breakout Growth Podcast

60 min listen

California’s Largest Cannabis Distributor Nabis CEO Shares His Growth Journey to Breakout Success: In this episode, Sean Ellis interviews Nabis Founder and CEO Vincent Ning to understand what is driving their breakout growth. Vincent tells the story of how they went from a couple of guys driving a van to a 120 person company moving over $100M in wholesale cannabis products. The YCombinator backed business is now a logistics powerhouse handling everything from product distribution to compliance. Vincent credits the biggest driver of growth to an industry that is booming. But he also says that their technology has played a big role in differentiating the service from competitors. For example, brands have complete visibility into the location of their shipments at any time. This helps build trust which is critical for developing strong relationships with brands. This interview took place in March. Since that time a lot of businesses have been heavily impacted by Covid 19 and Nabis is n by The Breakout Growth Podcast

51 min listen

Hitachi Solutions' Impressive Transformation to Agile Growth Hacking: In this episode of the Breakout Growth Podcast, Sean Ellis interviews Hitachi Solutions' SVP Operations Jessica Hawk and Growth Team Lead Dean Kroker. They both played a key role in driving growth from a small startup to hundreds of employees and an impressive acquisition by Hitachi. We discussed: How to overcome resistance to growth transformation in larger organizations. Their transformation over the last year from a traditional growth approach of an IT services business to one that effectively uses data and experimentation to accelerate growth. Their response to Covid 19 and how their startup agility and experience with remote implementations at Capax Global has been very helpful for the broader Hitachi solutions team. The importance of applying technical intensity to developing scalable solutions to operational growth challenges. The role of a partner in driving growth when providing services built on the part by The Breakout Growth Podcast

59 min listen

Cross Company Learnings from the First Set of Breakout Growth Interviews: For this episode, we look back at the first six episodes of The Breakout Growth Podcast to uncover key cross-company learnings from each of the breakout growth interviews. Ethan Garr, SVP Growth at Robokiller, returns to help me uncover the key commonalities and differences between these breakout growth companies. I interviewed Ethan in episode 2 about RoboKiller and the path they took from product/market fit to an acquisition by IAC. Ethan has also been helping write more in-depth growth studies on each of the companies featured on the podcast (available at GrowthHackers.com/growthstudies). So Ethan is really the perfect person to help me uncover some of the key learnings across these breakout growth companies. Some of the areas that we explore include: The role of product/market fit and mission in driving growth We compared growth engines and key growth drivers across each of the companies (Acorns, RoboKiller, by The Breakout Growth Podcast

40 min listen

CEO of Leading Comparison Website, Finder.com, Describes How He Leads Global Growth via Reinvention: In this episode of The Breakout Growth Podcast, Sean Ellis interviews the Global Co-CEO of Finder, Fred Schebesta. Finder is on a mission to help people make better buying decisions with comparison tools, guides, and news, and their breakout growth story is one of constant reinvention. Fred wants Finder to be more than a unicorn, and to sustain growth long into the future (12:50). To do this, he believes the company needs to take big risks. Today, that means shifting the organization from a media company to a product and technology company. The company’s mobile app represents the beginning of this shift. Finder has already helped consumers make 74 million decisions, but their goal is to help the world make a billion decisions. That’s difficult when consumers are wired to use Google for every search, but as the Finder app intercepts and predicts purchasing intent, the company hopes to di by The Breakout Growth Podcast

52 min listen

B2B Platform Growth: How 3D Hubs Connects Engineers to a Global Network of On-Demand Manufacturers: In this episode of The Breakout Growth Podcast, Sean Ellis interviews Ferdinand Goetzen, Director of Marketing and Growth at 3D Hubs, a B2B platform that connects engineers to a global network of on-demand manufacturers. 3D Hubs was founded in Amsterdam in 2013 and since that time the platform has helped engineers produce more than 4 million parts. In the interview, Ferdinand shares his insights into what is driving 3D Hubs’ breakout growth. He covers a broad range of topics including: Why the $12 trillion manufacturing market was ripe for disruption How 3D Hubs offers an amazing aha moment when a new project can be priced in seconds compared to the weeks it takes via alternative solutions Ferdinand’s top priority tasks when he joined the team six months ago The process that 3D Hubs follows to accelerate growth How the 3D Hubs marketing and growth team fits into the broader organizati by The Breakout Growth Podcast

51 min listen

Blinkist CEO Shares How Two Key Inflection Points Led to Breakout Growth: “It is a superpower for anyone working in growth to know how to get their own data” CEO Holger Seim and his co-founders developed Blinkist to help users fit learning into their lives by reading or listening to “Blinks” - 15-minute summations of non-fiction books. He explains, “sometimes you need a three-course dinner, sometimes you need a snack, we are the snack.” In this episode of the Breakout Growth Podcast co-hosts, Sean Ellis and Ethan Garr dive in with Holger to learn how the company has built a sustainable growth engine where focused effort on improving engagement spins a flywheel of paid acquisition and word-of-mouth expansion and it helps them avoid a dependency on venture capital. In the beginning, growth was slow for Blinkist. The team launched their mobile app in 2013 in their native German-language, and Holger calls this their biggest mistake. But we also learn how the company found traction in t by The Breakout Growth Podcast

61 min listen

AfterShokz Marketing Director and Agency Share How Innovative Headphone Company is Driving Breakout Growth: In this episode of The Breakout Growth Podcast, Sean Ellis interviews Aryal Smith, Marketing Director at AfterShokz, makers of innovative headphones that are ideal for athletes who need to stay aware of their surroundings. Joining Aryal for the interview is Jeff Goldenberg, co-founder and Chief Strategy Officer at Abacus, a leading performance digital agency that has been working with AfterShokz for over two years. Since 2015, AfterShokz’s annual revenue has grown by 2000% and its monthly output of headphones now exceeds 200,000 units. AfterShokz headphones use bone conduction technology which enables them to offer situational awareness and a great listening experience. In the interview, Aryal and Jeff share their insights into what is driving AfterShokz breakout growth. They cover a broad range of topics including: The challenge of communicating how a physical product offers by The Breakout Growth Podcast

53 min listen

Is VR the Next Great Growth Frontier? FitXR’s Fitness App Makes the Case: Slip on your Oculus headset and FitXR will get your heart rate up. They are combining gaming, fitness, and virtual reality together to create immersive experiences where users can go dancing or jump into a boxing ring. The immersive part seems to really be working! “There have been some mishaps,” laughs Product Lead, Nejc Skoberne. “A few of our community members shared pictures of holes they accidentally punched in their walls.” Nejc is excited, because FitXR is on an accelerating growth trajectory, in a growing marketplace where the rules are yet to be written. Virtual reality is still very much in its infancy. Players like FitXR must deal with the challenges of a relatively small hardware-driven ecosystem, but they also benefit from rapid innovation and new opportunities constantly emerging in this space. While the playbook has yet to be written, Nejc and the team are driving growth by learning from data and by The Breakout Growth Podcast

60 min listen

Revieve CEO, Sampo Parkkinen, Explains How Uncovering Value was Key to Unlocking Growth: In this episode of The Breakout Growth Podcast, Sean Ellis interviews Sampo Parkkinen, CEO of Revieve, an AI-driven beauty personalization platform that helps cosmetic brands and retailers drive revenue by improving their customer experiences. As physical retail cosmetic stores around the world close, this solution is increasingly important for driving sales online. In the interview, Parkkinen explains how Revieve didn’t really hit their growth stride until they realized what the true value is that they deliver. Since then, they’ve worked hard to align their team around delivering more of this value. While they largely have a traditional B2B sales process, Revieve is able to work with partners to closely track usage data and optimize their solution over time. Learn more about CEO Sampo Parkkinen at https://www.linkedin.com/in/sampo-parkkinen-b3262a6/ Learn more about Sean Ellis at www.SeanEllis.me by The Breakout Growth Podcast

44 min listen

How Tally Overcame the Challenge of Trust for a New Financial Service to Drive Breakout Growth: In this episode of The Breakout Growth Podcast, Sean Ellis interviews Tally’s Vice President of Growth, Mark Powlen. Tally offers an automated debt manager, which analyzes a user’s financial profile to determine the best and fastest way to pay down credit card debt. Their algorithm finds the lowest available interest rates and leverages an integrated credit line to saves customers money as they reduce their debt. Tally only makes money when their customers derive this value, and this deliberate “alignment with users” is an underlying theme of Tally’s breakout growth success story (24:58). Making users less stressed and better off financially is the company’s mission, and to make this actionable the company has built teams and processes around a North Star Metric that focuses on how quickly users are getting out of debt (23:40). This informs and drives a test, learn and adapt growth approach by The Breakout Growth Podcast

43 min listen

Unlocking Sustainable Growth: Expert Shares How to Dial In Product/Market Fit: Is it just luck that determines which companies successfully find and harness Product/Market Fit? Or are there specific strategies teams can employ to systematically take ideas through this elusive gate? In this episode of the Breakout Growth Podcast, Sean Ellis digs in with product management coach, speaker and author, Itamar Gilad to answer these questions and explain and uncover what every organization--from early startup to established team--can do to find and capitalize on product/market fit. On BreakoutGrowth.net, the new companion site to this podcast, Sean and Ethan share their Principles of Sustainable Growth, and at the top of the list is the importance of “Dialing-in the ‘Must-Have’ Experience” first. Itamar, who developed his own GIST framework to help companies achieve breakout growth success, deconstructs his process for finding this fit and explains why many companies fail when they focu by The Breakout Growth Podcast

57 min listen

TripActions: How this B2B Travel Unicorn Reached $4B+ Valuation in Only Four Years: In this episode of The Breakout Growth Podcast, Sean Ellis interviews Meagen Eisenberg, CMO at TripActions, a mobile-first corporate travel platform that has quickly achieved a $4B valuation. In the 10 months since Meagen joined the company, the overall team size has tripled from a few hundred employees to over 1000. In the interview, Meagan shares her insights into what is driving this breakout growth. She covers a broad range of topics including: How her team is organized The process that her team follows to accelerate growth How her team fits into the broader organization What the company does to drive cross-functional alignment and ensure that everyone is “rowing in the same direction” Meagen credits a lot of the growth to strong product/market fit in the $1.5 trillion corporate travel market. She explains that TripActions delivers on a powerful value proposition for both businesses and their t by The Breakout Growth Podcast

41 min listen

Emplify's CEO Shares How His Team is Succeeding in the Face of COVID Challenges: In this episode of the Breakout Growth Podcast, Sean Ellis interviews Santi Jaramillo, CEO and cofounder of Emplify, a B2B company that combines software and consulting to deliver insights that unlock the potential in teams. We discussed: The challenging path that Emplify took to reach product/market fit How Emplify drove interest using thought leadership and content marketing The team structure that Emplify has used to convert highly engaged customers How the Emplify team overcome the COVID 19 disruption to accelerate their company mission Beyond learning about Emplify’s approach to growth, Santi also shared insights into how teams around the world have been affected by the COVID crisis and ways to help them succeed despite the challenges. by The Breakout Growth Podcast

54 min listen

The Templafy Story: Can Growth Hacking Work in an Enterprise SaaS Business?: In this episode of The Breakout Growth Podcast, Sean Ellis interviews Casper Rouchmann, Templafy's head of growth and product owner, Oskar Konstantyner. Templafy is an Enterprise SaaS platform for helping companies stay consistent with their branding and compliant in their messaging. Their solution helps teams keep templates consistent ranging from PowerPoint to email. Templafy is one of the fastest-growing companies in Europe and was recently ranked as the fastest-growing company in Denmark. Oskar and Casper explain that some of the key advantages supporting this rapid growth are a great product, rapid deployment across an organization once it has been purchased and a very low churn rate. Oskar and Casper have both worked to further accelerate growth with growth hacking. In the interview, we explore the challenges and opportunities of using growth hacking when a product is relatively expensive, has a long sa by The Breakout Growth Podcast

58 min listen

Brynn Putnam, CEO of Mirror, on Launching a Breakout Growth Smart Hardware Device for Fitness: In this episode of The Breakout Growth Podcast, Sean Ellis interviews Brynn Putnam, CEO of Mirror, a smart fitness hardware and subscription service for better at-home workouts. The product is essentially an elegant mirror that is also a personal fitness studio with content ranging from on-demand cardio classes to boxing and yoga. An important part of their value proposition is that unlike most exercise equipment, the Mirror takes up very little floor space. While common startup wisdom today touts that you should launch early with an MVP version of your product, the Mirror team wanted to ensure that they launched with a very polished product that could deliver a great experience. They also focused a lot of effort and marketing dollars to build trust in the Mirror brand. In the interview, Brynn explains How her team builds desire for this cool product The role of social proof in building by The Breakout Growth Podcast

41 min listen

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$1.5M MRR Education Platform: Teachable’s CEO, Ankur Nagpal, Shares Growth Journey from Early Grit Days to Today’s Systematic Growth Machine

$1.5M MRR Education Platform: Teachable’s CEO, Ankur Nagpal, Shares Growth Journey from Early Grit Days to Today’s Systematic Growth Machine

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