In this episode, you’ll learn:  How to pull customers in the door using scarcity without feeling sleazy. Scarcity is the #1 reason people buy so you better use it! What my formula is to find small smaller layers of expectations to determine how many new clients you need to reach to get to your revenue goal. No more random actions. I want to empower you to take intentional action. Why it’s important to track what percentage of your advertising is coming from which medium. There are so many tools that we have at our disposal today can help us do just that. How important recognitions and rewards are for your staff and how it boosts productivity. This can happen a variety of ways - not just money. LINKS: http://www.lisekuecker.com/uncategorized/episode005/