Join Ralph, Kasim, and Kobi as they unpack a case study where AI was leveraged to slash the cost per lead by a whopping 40%. Kobi shares on how his team ingeniously integrated lead forms on Facebook and harnessed the power of chat GPT to fine-tune their copy. The trio underscores the need to pause, reassess, and pinpoint areas ripe for enhancement to drive superior outcomes. Chapters:00:00:00 Unraveling Fast Sales and Lead Quality in a Complex System00:04:10 Delving into the World of Star Wars Fandom00:06:25 The Game-Changing Benefits of Augmentation Tools for Marketing00:11:09 Boosting Campaign Performance with Retargeting Ads00:15:48 The Evolution of Lead Forms: A New Era in Marketing00:17:37 Embracing Innovation: The Power of New Marketing Tools00:20:36 Progressive Profiling: Enhancing Engagement and Data Accuracy00:23:53 AI and Lead Forms: The Secret to Lowering Cost Per Lead00:26:56 Testing and Implementing for Optimal Ad Conversion00:29:19 Maximizing ROI: Diversifying Platforms and Focusing on Targets00:33:24 The Crucial Role of Efficiency in Small Business Sales00:36:23 The Power of Responsiveness in Sales Success00:39:29 Celebrating Cross-Channel Success and Teamwork in Q2 QBO00:41:16 Navigating Seasonal Business Operations with AI ToolsLINKS AND RESOURCES:How to create a lead ad using Meta Ads ManagerPintrest AdsEpisode 504: How Lauren Petrullo Got 3,000+ Pinterest Clicks To PerpetualTraffic.Com In 30 DaysEpisode 479: How To Use Open AI To Convert Leads To Customers With Shaun ClarkZapierGrammarlyOpen AIHighLevelTier 11 JobsPerpetual Traffic on YouTubeTiereleven.comSolutions 8 Perpetual Traffic SurveyPerpetual Traffic WebsiteFollow Perpetual Traffic on TwitterConnect with Kasim on Twitter and Connect with Ralph on LinkedInThanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you’d like to share? Connect with us